It therefore, means that it is vital that the citizenry become aware of how to get the information from the media sources without being subliminally persuaded to one side or the other. This paper looks at the covering of gun control issues by two media houses; CNN viewed as liberal and NEWSMAX, viewed as conservative.
As a result of the bias in news coverage, it is no wonder that distrust of the media has hit a new high of 60%, according to the Gallup survey. That is from 55% who had said that they do not trust the journalist to report accurately and fairly in 2011 and 46% as of 1997. Bias in the news media can take many forms such as note porting all the available stories and selectivity on the facts presented. On September 2014, NEWSMAX covered a story in which Moms Demand Action for Gun Sense in America had expressed concerns about gun owners being allowed to carry their guns openly in Kroger stores (Newsmax). The same story is featured on CNN in both electronic and online platform. From the start, one can easily compare the difference in the headlines of the same story as was presented by both news sources in their online platform.
Bias in the media can take many forms such as omitting some facts when reporting a certain event and systematically emphasizing a particular issue in a way that is against the standards of journalism. Other types of bias may include corporate bias, mainstream bias, conservative bias and liberal bias. On the issue of gun control at Kroger stores, both CNN and NEWSMAX carried headlines that would tell a lot about where their stand is on the issue. Gun Control Group to Kroger: Prohibit Open Carry in Grocery Store was the headline that NEWSMAX put on this story. A rational reader without knowing the facts of the story would almost immediately get the perception that those opposed to the second