Community Access Programming - Essay Example

Only on StudentShare

Extract of sample
Community Access Programming

The BBC Community Programme Unit and its programme Video Nation pioneered one of the most successful community access programming which considerably facilitated the democratisation of factual mass media. Video Nation has achieved significant strides in the propagation of democratic media in that not only did it help lessen cultural stereotypes but it also allowed participation and empowerment of ordinary citizens to control factual media programming.
In the past, democratisation of factual media programming had been thought to be improbable. Democratisation, in this sense, implies a collective undertaking (Dahlgren 2), "joining people from virtually all social sectors to a common cause." Dahlgren contends that democracy is a part of a 'public sphere' (8) where media should highlight the need for citizen participation. Through their access to reliable data from a variety of sources as well as the inclusion of diverse point of views and opinion on current events, citizens will be able to shape their independent views on significant issues which will prepare them for the maximisation of political participation (Dahlgren 9). ...
Download paper


Traditional media is often attributed to as massively responsible for the proliferation of cultural stereotypes and prejudices. Even with its treatment of factual programming, the traditional media has been accused of striving either to sensationalise or to commercialise its representations of facts and real events…
Author : rhett46

Related Essays

Ethical and Moral Considerations in Personal Genetic Information
Amongst these issues, personal genetic information seems to have received less attention in comparison to other aspects such as safety while a closer look reveals that it is equally important due to its potential implications if not addressed properly. This justifies a detailed inquiry into it with relation to its access, utilization, and impacts on individual and societal perceptions on revealed personal genetic information, potential differences in implications to minority communities and how this would take course and finally the emerging trends in personal genetic information issues. A...
6 pages (1506 words) Essay
Access To Health
Primary research explains exactly what the researcher did in the study or experiment. According to Leavitt (2000), primary research is useful for questions that can be answered through asking others and direct observations. Primary research is conducted through interviews, surveys, observations, questionnaires, telephone interviews or focus groups. However, since the research is original, the results gathered will be more relevant to the needs of the client. Primary research is used in analyzing customers, competitors, distribution channels, and suppliers. It’s a useful tool in answering...
4 pages (1004 words) Essay
Community Development
Cohen further argues the reality of community lies in its members perception of the vitality of its culture people construct community symbolically, making it a resource and repository of meaning and a referent of their identity (Cohen 1985: 11). Cohen argues that community involves that the members of a group have some common with each other and this common distinguishes them from others. So community could be based on religion, language geographic locations etc. The important aspects of community are to form a social network to fulfill their common needs and goals. The power of community is...
8 pages (2008 words) Essay
Neuro-linguistic Programming
This paper stresses that it is now evident that NLP plays a significant role in influencing others through improved communication, enhanced collaboration and increased understanding between individuals and groups. To conclude, it can be stated that this technique certainly promises to be the most significant breakthrough in the influencing skills ever experienced by human kind.
8 pages (2008 words) Essay
Community Management
According to a UN Draft Report on Best Practices and Principles, basic services contribute to human dignity, quality of life and sustainable livelihood. Basic services are a prerequisite to the provisions of other services and improve everyone's potential to hold an economic activity.
12 pages (3012 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!