The essay "Fashion and Appearance - Construction of Social Identities" discovers the relation of fashion to society in four ways including gender placement, the body discipline, the individual identity and its relation to fashion. Sparke (2004) says that the clothing is itself a system that has to be read in the deep manners as to realize the importance of this very system. As this is the system that encompasses within itself more than just the fabrics. Clothing defines the lives of a person. According to me the body discipline has string bonds with fashion. It has been argued by Crane (2001) that body discipline is the approach where the fact of well maintenance is dealt with. However this is the statement that does not deal with the relation of body discipline to fashion. It remains limited in its argument by only discussing the fact of self maintenance. The argument needs to be linked to the statement that self maintenance is the idea of body shaping and the maintenance is dealt in a well fashioned manner. In addition an argument has been made by Craik (1993) linking fashion and body discipline by including that fashion emphasizes on looking good and feeling good so that the person has the feeling of self assurance. Here the argument holds that fashion is one way to make the person feel good about himself. So it can be assumed that the goodness of one’s well being is the message being spread in this case. As it has been very well added by Chall (2004) that a person with a well-maintained body. shape will have almost all the clothing to be wore, as there is no restrictions of the size that can or cannot fit. Thereby I can shape this statement by saying that the fit person is the one with more options to wear well and look good.
2. Social identity
I have a firm belief that fashion has a way in creating social identities. If a person wears the clothes it would be influenced by the beliefs that a person has, gained from the society. So it can be assumed that the clothing that is done by a person that somehow reflects the way a person thinks and the ways in which the life and its surroundings are perceived. Therefore there are two arguments in this case, one being the choice of a person for the clothing and second the choice being in turn influenced by the cognitive ways taken by the society. Thereby the argument holds that what is gained from the society is given back to the society in the same way as the clothing that the person wears reflects the moral values and the beliefs that the person has and that have been gained from the society. Breward and Evans (2005) say that fashion has a role in creating a unique social identity of a person. Thereby I think that it seems obvious that the clothing reflects the mind and the cognitive thinking mechanisms of an individual.
According to Sumathi (2002) "Design is concerned with how the needs are identified, related and in some cases, stimulated" (p. 7).
3. Gender and fashion
There are two arguments that need to be dealt here, the gender and the gender's representation in fashion. According to me, very strong way of arguing this has been given by Crane (2001) that fashion and clothing has a unique way to differentiate the