Since the advent of the digital media, there has occurred a revolutionary change in our lifestyles from all aspects. Media has changed the way we think about things, the way we socialize, the way we dress and eat, and the way we argue and the topics we argue upon. There is no doubt in the fact that media today is the driver of the contemporary lifestyle.
Michael Posner has put forth a weighty argument in that all aspects that he has discussed in the argument are supported with examples e.g. he has shared his personal experience to emphasize that we prefer watching sports on television than on ground even if we are in the stadium, he has given the statistics of the profits made by the porn industry that are worth more than the combined profitability of many sports, and he has given the examples of Madonna while discussing the music videos and the strategies adopted by the composers to influence the young generation. To validate his argument, Michael Posner has not only identified examples pertaining to every point of discussion, but has added to the argument’s credibility by including quotes of other scholars, educationalists and experts in the article, which convey this feeling that Michael Posner is not the only one who thinks that media and visual image has an overpowering effect on our lives, there are many renowned and famous people who think like him as well. The article sounds even more appealing because Michael Posner has maintained a balanced approach in discussing the effects of media i.e. he has discussed both the positive and negative influences. Among the positive influences discussed, the transition of painters to cinema is a good example whereas the promotion of ugliness through music is an example of the negative influence.
Concluding, Michael Posner’s article provides a comprehensive insight into the effects of media on our