Within this context, political culture is actually referring to the political beliefs or norms that a group of people are sharing within a given society. On the other hand, Ott and Mack (2010, p. 127) defined ideology as “a system of ideas that unconsciously shapes and constrains both our beliefs and behaviours”.
Each person has the power to unconsciously define what politics is all about (Ott & Mack, 2010, p. 127). As time goes by, people who has the same or at least a similar ideology ends up forming their own group. As the group of people with the same ideology becomes big, their ideologies pertaining to politics become a part of the culture. Within this context, it is possible to view political ideology as a logical way of viewing politics.
To examine the relationship between cultural values and political ideology with regards to the role of political knowledge, Michaud, Carlisle and Smith (2009) conducted a research survey study only to find out that people who are less knowledgeable with regards to politics are the ones who ends up having illogical views with regards to politics as compared to people with high levels of knowledge on politics. In line with this, the authors mentioned that people with less political knowledge are the ones who difficulty recognizing the different dimensions of individualism and egalitarianism (Michaud, Carlisle, & Smith, 2009).
Ripberger et al. (2012) mentioned that the presence of different culture within a given society is one factor that somehow trigger the actual formation of political ideology. Depending on each individual’s degree of political knowledge, people are able to choose their own preferred political ideology based on what group of people has initially formed (Ripberger et al., 2012). This explains why people with less knowledge on politics form their own group to