This attempt will work as a short term as well as long term compliance to argue back strongly with the claims of “WHO” researchers. Additionally, all employees working with this industry are needed to gain more knowledge about the service they provide.
This would help develop an understanding with customers as a psychological approach in order to gain their confidence and trust for the tanning services. Stories of regular customers and those who have been benefited with tanning industry services before should be shared or may be marketed to persuade more customers towards satisfactory services of the tanning industry. This approach will directly target dedication and sincerity of professionals towards services they provide to customers, as they need to work more efficiently on their attitude and dealings with the customers (Huber, 2012). Concisely, it can be understood that research as well as implementation of psychological approaches would be main parts of the plan, which are predicted to bring out positive results for the tanning industry.
Huber, B. (2012, August 23). Embattled Tanning Industry Takes Its Cues from Big Tobacco. Retrieved December 15, 2012, from business-ethics.com: