There are several determinants that contribute to this trend and preference for this type of cars. The paper discusses this observation and some of the contributing factors.
Japan is one the technologically advanced countries in the world especially in areas of automobile. Due to this advancement, Japanese have been able to develop one of the most dominant automotive industries in the world. Recent surveys suggest that, it is one of the leading exporters of automobiles globally (Cusumano, 2013). Their products are quality ones and vary in their costs to meet the needs of people of different social status in the society. The cars range from luxurious ones to the pocket friendly and this has made them to reach a wider market unlike other countries that specialize on either luxurious cars or otherwise. Fuel efficient, affordability and ability to adapt different climatic conditions have made Japanese brands to become popular. In almost all areas of the globe you will trace a Japanese car. In this paper, two models are used to explain the observation that most student drive Japanese cars. (Japanesevehicles.com, 2015). The two factors to be discussed is the fuel effectiveness and the maintenance costs in a year. Observations are to be done on these cars in comparison with others at certain conditions that are explained in each scenario. The collected data is then interpreted and used to test the hypothesis and make conclusions.
A) According to observations, the option of affordable and fuel efficient cars has made the Japanese brand become a preference for students since they can afford to fuel (Forkson, 2014). However, this does not mean that they are of low quality or they made for low income earners. It simply indicates that the Japanese people have been able to diversify their target market and meet the particular needs.
B) In this case, observations have indicated that a good percentage of college students drive Japanese cars
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