Such lost for the English people can be considered as a wake up call and thus can be perceived as main reason for the continuous kindling and motivation of the sport in participation of the two countries and even other countries. This is due to the fact that the even is continuously attracting participants from different parts of the world and the members of the international community.
From the onset of the tradition of the sports cricket, The Ashes can be considered as the most important. The influence that the said event made already transcends the world of sports. In fact, it can be considered to have influenced the different aspects of the society. This can be perceived in terms of the social, economic, cultural and even the political aspects (Birley, 2003)
Through the ages, the Ashes had surpassed the different challenges that a game can meet. The said sports can, in fact, be considered as an institution already. The said status of the game can be attributed to the stretch of long and colourful history that the event already surmounted.
The establishment of the Ashes as an important event in cricket can be regarded as the most influential event. In terms of the history of the game itself, the most important part can be identified as the earliest and the latest years, although the continuous drive to present and organize the Test contributes largely for each year of commencement (Cricinfo, 2006).
The early years are essential for the recognition of the Ashes due to the fact that the early part of the development of the tournament represents the establishment of the rules and the internal workings and even the administration of the game. On the other hand the latter years, which can be recognized as simultaneously occurring through the development of the modern time, can be recognized and commended due to the fact that the event was able to survive even through the through the introduction of a number of pastimes, events, sports and other form of entertainment (Birley, 2003).
The charisma of the game can be attributed to the fact that the rivalry of the two participating countries can be considered as an attractive factor. The hype of the competition along with a number of different factors that even heighten the excitement of the event can be recognized as on of the reasons behind the status of The Ashes (Birley, 2003).
There are important factors that can be considered that make the event, the Ashes, as one of the recognized and popular sports in the international community and the world. These factors can be considered as consciously or unconsciously being tackled through the involvement in the game, though as a participant or as an observer. Included in the said factors are the media and other social factors such as the race, the class and the gender, making the event an attraction in both the positive and the negative sense of the word.
Due to the effects of these factors, it can be perceived important to be able to present the interaction of the said concepts. One of the approaches to be able to achieve the particular goal is through the determination of the effects of the portrayal of the media, in different forms, on the other factors such as t