SPSS-Analysis - Assignment Example

Only on StudentShare

Extract of sample

This assignment describes the E-commerce topic that is a growing trend in the current business field. For this reasons, persons operating within the business industry should take a keen interest in the behaviors of consumers operating within the e-commerce business segment. To gain a better understanding, the researcher reviews previous literature on this subject and understands the various gaps and strengths that we can utilize to conduct future research. In this regard, this assignment discusses in detail two notable quantitative research analysis methods that have been employed in previous research and could potentially be useful for future studies in the area of e-commerce. The two research methods that we will be looking at are Partial least squares path modeling (PLS-SEM) and exploratory factor analysis (EFA). The first method, PLS-SEM, was utilized in the research article “Influences of gender and product type on online purchasing”. The second method EFA was utilized in the research “Customer loyalty in e-commerce: an exploration of its antecedents and consequences”. After review the analysis and results of both articles, it is conclusive that the researchers were keen on the expected data analysis section of their chosen methods. An EFA analyses and their results are clear and easily understood by the audience. As for Pascual-Miguel, Agudo-Peregrina, and Chaparro-Peláez , they had to modify a section of the data analyses for it to fit their collected data and the end results were satisfactory. ...Show more


This college assignment discusses in detail two notable quantitative research analysis methods, the EFA and PLS SEM that have been employed in previous research by the author and could potentially be useful for future studies in the area of e-commerce and statistics…
Author : kemmeraliyah
Save Your Time for More Important Things
Let us write a custom assignment on your topic
with a personal 20% discount.
Find out more

Related Essays

Geodemographic report using SPSS
Geodemographic systems use the collective profile of a community in a small area in order to assess the most likely characteristics of people. With increased research on the subject, clustering techniques developed which assisted in statistically categorizing neighbourhoods into groups that shared similar characteristics (Spielman & Thill, 2008).
10 pages (2500 words) Essay
This exercise was carried out to get familiarization with use of SPSS in data generation and statistical analysis. The data generated using SPSS is attached as appendix ‘A’ to this report. SPSS was used to carry out the descriptive analysis of the data generated for two variables each having a sample size of 30 i.e., N=30 as shown below in table 1.
3 pages (750 words) Essay
Analysis the tables of the SPSS
For the purposes of the study, a total of 300 students were emailed the questionnaire and requested to answer several questions, divided into sections. Evaluation of Method A probability sample was obtained through a prospective survey, in which it was estimated that 33% of the respondents would either fail to report back useable responses or they would not respond to the survey questions at all.
10 pages (2500 words) Essay
A Comparison of Some Methods of Cluster Analysis with SPSS
Classification, Clustering and K-Means Clustering in SPSS In a Knowledge-Based Research Study Table of Contents Part I: Introduction to Classification and Clustering 3 Overview of Classification 6 Overview of Cluster Analysis 8 Hierarchical Clustering 14 K-Means Clustering 21 Two-Step Clustering 29 Part II: Measurement of Proximity 37 Hierarchical Cluster Measures 38 K-Means Cluster Measures 39 Two-Step Cluster Measures 43 Part III: Cluster Analysis With SPSS 44 Conducting the Hierarchical Clustering Process 46 Second Run Hierarchical Cluster 50 Conducting the K-Means Clustering Process 52 Conducting the Two-Step Clustering Process 56 Part IV: Summary 65 Appendix 64 Resources 64 Part I: Intro
70 pages (17500 words) Dissertation
spss statistical analysis
Age is also positively correlated with both pressures, however, the statistical significance is quite low p=0.659 and p=0.062, which illustrates
10 pages (2500 words) Term Paper
Statistical analysis - use SPSS
If p ≤ α, then the null hypothesis should be rejected (Field, 2013). According to the results, 0.948 is not less or equal to 0.05.Therefore, we reject the null hypothesis at 0.05 level of
2 pages (500 words) Essay
independent samples t-test using SPSS
Null hypothesis: The mean marks obtained by those who had studied Business at A-level or equivalent standard before entering university and those who had not are the same. i.e. Ho: µ1=µ2 where µ1 is the mean marks obtained by those who had studied Business at A-level and µ2
4 pages (1000 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email