In one of its Press releases that appeared on January 30, 2005, which was tagged (BBC Pod casting Sparks Fighting Talk), said "The BBC has extended its pod casting trial to Five Lives' Fighting Talk, allowing listeners to have Christian O'Connell's verbal sparring show automatically downloaded to their computer for use on their portable mp3 player.
A press release from the Radio station on this aspect also said "BBC New Media today announced the next phase in the development of the BBC's integrated Media Player (imp): an extensive three month content trial that will begin in September 2005". (BBC Announces imp content trial).
The imp devised that was launched in the BBC, also marked another turning point toward the development process for the Internet Radio, because its gives viewers especially those living in United Kingdom, a very good opportunity to catch up programs that were already done in BBC in the past 7 days, and get the programs download in their computers at homes.
Moreover, as it's continues development of process of the internet delivery in the BBC Radio, the station had opened more of its radio and television schedule, as part of another phase of imp, were over five thousand individuals participated fully in the trial within the UK. They had done that through selecting programs they had wanted internet, which they might have missed.
In order to achieve the above objective efficiently, the BBC had liaised with some key companies in the technical perspective that assisted them with the technical know-how. ...