Tourists in the German Kaiserstuhl Wine Region– An Analysis of Profile and Travel Behaviour Dagmar J. Sink Dr. Florian Hummel Master of Hospitality Management Module ID: Submitted to: University of Brighton Submission date: TOURISM ABSTRACT: Tourism has obtained incredible popularity during the contemporary era all over the globe particularly for the duration of last two decades or so…
4). In addition, disapproval of ethno-racial discrimination as well as development of amicable social and commercial ties of the USA and Europe with the Eastern Europe and Far Eastern nations has also applied encouraging impacts on multiple industries related to tourism at larger scale. Consequently, tourism industry has turned out to be great in respect of providing multiple sources of entertainment and information to the tourists on the one hand, and in generating astounding revenues for the local and national economies on the other out of constant increase in the number of tourists from different corners of globe. The present study aims to explore the motivations behind planning the tours, and travelling behaviour of the tourists in the contemporary era by furnishing special concentration upon the stimulations and inspirations of the visitors to the fabulous Kaiserstuhl region of Germany. The main objective behind investigating into the topic above-mentioned is to study the factors in the wake of exceptionally fast growth of tourist industry during modern times, which observes tremendous increase in its nature and scope. Moreover, the study is equally interested in estimating the attraction of the tourists in this Rhine Valley Rift area of Germany. ...
Consequently, the region is visited by thousands of visitors from all parts of Germany, Switzerland and France on the one hand, and the young people from the divergent cultures, societies, socioeconomic positions and ethno-racial backgrounds on the other, who arrive there throughout the year in order to enjoy and entertain themselves with the natural beauty as well as thrill environment this hilly wine and food zone offers to them. In addition, its splendid larger volcanic valleys and unique wine region also fascinate the attention of the young people. The researcher has elaborated the topic under consideration within historical perspective. In addition, the researcher looks for adopting the qualitative method of research while collecting the informational data for the present research. The data gathered from Emmendingen district as well as from the visitors to Kaiserstuhl have been analysed, tabulated and computed in order to estimate the increase in the percentage of the tourists visiting the region under analysis. The results revealed the very fact that: there exists a noteworthy relationship between the wine and fruit producing warm land and its enthusiastic and thrill-seeking young visitors, which would not miss the opportunity of spending their vacations and quality time to visit such a wonderful and hygienic region, situated at the junction of Germany, France and Switzerland i.e. Kaiserstuhl. Table of Contents INTRODUCTION 5 Background of the Study: 6 Chapter 2: 17 Literature Review: 17 Chapter 3: 37 Conceptual Framework 37 3.1. Theoretical Perspective 37 Chapter 4: 42 Hypothesis, Operationalisation of Concepts and Research Procedure: 42 Chapter 5: 46 Table 1 46 Age in Years 46 Frequency 46 Percentage 46 15-22 46 27 46 22.50 46 23-30 46 ...
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