case study of evaluate an event in the form of a case study

case study of evaluate an event in the form of a case study Case Study example
Case Study
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Case study of evaluate an event in the form of a case study Table of Contents Introduction 3 Part 1 3 Stakeholder’s role in Sport Tourism Sector 4 Contemporary Significance Analysis of Australian Open 5 Part 2 6 Several Issues that may affect the sustainability 6 Impact of Australian Open 7 Part 3 7 Ability to plan different Sport tourism Event 7 Importance of Factors related to timing, scale and location 8 Awareness of Resource Implication 9 Conclusion 10 References 12 Introduction Sports tourism sector is the fastest growing sector in the travel and tourism industry across the globe.


This study will evaluate Australia-based sports event. The Australian Open is taken under consideration in this study as the event. This case study will analyze and evaluate the impact of Australian Open on the economy of the country. Moreover, this study will reveal the contribution of this sport event in the growth of sports tourism sector. Government and sports ministry of Australia, several stakeholders including national Tennis agencies, state government, several state tennis academies and institutes are considered as important resources of Australian Sport Tourism Industry. Part 1 There are several classifications of sport tourism in Australia. Australian sport tourism can be segregated into three parts, such as sport events tourism, active sport tourism, and celebrity and nostalgia sport tourism (Hinch and Higham, 2011, p.45). Australian Open can be considered under active sport tourism wherein the individuals or players participate in the sport events to win this prestigious Tennis Title. In Australian Open, greatest global tennis players come to Australia in the month of January. ...
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