Report-Tour Down Under - Research Paper Example

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Report-Tour Down Under

Some of the notable events include AFL Grand Final, Clipsal and Tour Down Under. Based on its popularity among Australians and foreigners, Tour Down Under has been recognized as a major sport tourism event. Tour Down Under (TDU) is a cycling event held in South Australia. Based on its popularity in the country and across the globe, TDU attracts large numbers of tourists thus having a positive implication for the South Australia economy as well as social and cultural aspects of the region. Being held in January each year, the event has continued to attract a large number of participants thus making it act as a major source of tourism attraction. To the residents of Australia, TDU is not only seen as a sporting activity but also as a charity and international event that greatly benefit local people and the government (Hall, 1992). This paper seeks to evaluate the impact of the Tour Down Under on different stakeholders. In addition, the paper will discuss a strategy of using the event to attract more tourists to South Australia. ...Show more

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Running head: TOUR DOWN UNDER 23rd August 2013 Table of Contents 1.0 Introduction 3 2.0 Impacts on spectators (locals & visitors) 3 3.0 Impacts on participants 4 4.0 Teams that took place in 2012 and 2013 4 5.0 Impact on professional cyclists 6 6.0 Impacts on host communities (suppliers, local businesses, local community members) 7 7.0 Impacts on sponsors and partners (Government) 8 8.0 Impacts on media 9 9.0 Impacts on co-workers 10 10.0 Use of Tour Down Under to attract more tourists to South Australia 10 11.0 Conclusion 11 1.0 Introduction Tourism is one of the major drivers of global economy…
Author : foconner
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