Hospitality Contract and Event Management - Essay Example

Only on StudentShare

Extract of sample
Hospitality Contract and Event Management

Events have become important in our lives. Events refer to a happening called for a specific objective which is planned and managed like a project. An event is ‘an organized occasion such as a meeting, convention, exhibition, special event, gala dinner, and so forth’ (CIC, 2003 as cited in Bowdin et al., 2006, p. 14). Business events are happenings designed for conferences, exhibitions, incentive travel, and corporate events. They are categorized and referred with an acronym MICE, representing meetings, incentives, conventions and exhibitions/events. Events lead to value creation process when organisations create interactions among employees and events provide a unique experience.
External factors affecting planning and management in the event and contract sectors
1.1Main characteristics of the contract and event catering sectors
The meetings industry is a large contributor to the gross domestic product of the United States and the United Kingdom (Craven & Golabowski 2001, p. 3). Planning, organization and management of the event should be considered as a project and that the events planner and the team in charge of the implementation should adopt a project management approach to planning and delivering their event (Conway 2004). This must be accompanied with a business plan along with a written plan and report.
Contract and event catering have become parts of a growing industry. It is young and maturing at a rapid rate. Conferences are at the forefront of modern communications, whether this is for internal communications or as a vehicle for communication with key audiences. Conference is a generic term to describe a diverse mix of communications events. (Rogers 2003, p. 45)
...
Download paper

Summary

This paper was conceived for the purpose of giving a report to the Board regarding the events being held once every few months and the issues concerned were discussed in this paper. An event is an organized occasion which the company holds for special or ordinary purposes. …
Author : susan12

Related Essays

Cultural diversity in human resource management within hospitality industries
The literature published on the particular issue is explored. It seems that the forms of cultural diversity as part of the HRM in hospitality industry can be differentiated across firms in accordance with the local social and cultural principles; the ethics of each organization in regard to this issue have also an important role in choosing the HRM strategies of firms operating in the hospitality industry. The aspects of HRM in three major organizations in the hospitality industry, Hyatt, Hilton and Marriott are presented in order to show the common forms and effects of cultural diversity for…
11 pages (2761 words) Essay
International Hospitality Management
However, Boonghee at el ( 2011,P.194) argues that a organization should not set its strategies based only on the national culture especially for product that are designed for individual users since individuals may show different cultural behaviors from the behavior perceived at national point. This is more common in countries that have population that has different cultural practices and backgrounds. National culture concept is more applicable in societies and nations studies but in business perspective individual consumer culture very important and company’s strategies can be valuable if…
12 pages (3012 words) Essay
Identify the fundamental characteristics of the Hospitality, Tourism and Event
In addition, the study shows that all the three fields are service-intensive where the host-guest role play is strictly followed. In all the sectors, the quality of both tangible and intangible products is vital in making the customers satisfied. Table of contents Introduction The hospitality industry The relationship between hospitality and tourism The need for alliances in hospitality and tourism The event sector and its relation with hospitality and tourism Importance of quality of service and guest-host relations in the three fields Conclusion Introduction The term ‘hospitality’ has…
6 pages (1506 words) Book Report/Review
Hospitality Management--Food Safety Management
With this comes a great responsibility to ensure the safety and integrity of the food supply. Little kills a tourist destination or catering business more than bad publicity. This can occur in the media, or via word of mouth. One of the primary concerns in the industry has long been outbreaks of food poisoning (Adams and Morrell 38). Catering businesses must depend not only on their own quality control standards, but also on the safe supply of fresh food to their business as well. It is critical that food born illnesses be eliminated from the food supply to the greatest extent possible. Much…
8 pages (2008 words) Essay
International Hospitality Management
The information that is provided online is important to stimulate the researcher or the would-be consumer of the hospitality product and services to have good memories of the travel. To reach the consumer, the operators can make use of digital marketing (Wind and Vijay, 2001) through search engines, mobile phone applications or location based marketing. It is important to make the product appealing and have the best prices for the content placed in the internet. Having the requisite infrastructure to respond or meet the needs of the consumer is important for hospitality industry operators in…
11 pages (2761 words) Essay
strategic hospitality management
In discussing about the hospitality brands, that are owned, managed or franchised by the group, it can be said that the brands has a presence in almost every category like luxury, full service, select service, extended stay suites as well as timeshare. The Hilton Worldwide in the year 2011 was credited as the fastest growing major hotel company. As of the year 2011, the hospitality chain accumulated around 30 million HHonors members out of which 3.5 million members joined in the year 2011 itself. The hotel brand has presence in various continents around the world like the Americas, Europe,…
7 pages (1757 words) Literature review
Hospitality Management With Tourism
Client preferences and status also play a crucial role in fostering diversity within the hospitality industry, since products and services cannot be standardized. This paper provides insight into the UK hospitality industry by comparing two hospitality outlets, that is, a hotel and a restaurant, on the basis of diverse operational factors. Aim To examine the diverse operation factors implicated in provision of food, beverage and accommodation in the UK hospitality industry. Background Development of the UK hospitality industry can primarily be attributed to the growth and advancement of other…
10 pages (2510 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!