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USE OF EVENTS FOR TOURISM IN THE CITY OF BARCELONA By Name Course Instructor Institution Location Date Use of Events for Tourism in the City Of Barcelona Barcelona is one of the two largest cities in Spain with a population of almost 500000 people. Barcelona is located toward the northeastern Mediterranean coast of Spain.
This paper aims at discussing how the city of Barcelona has attempted to use events to pursue wider objectives in tourism. Rationale The tourism strategy in Barcelona aims at developing a tourism model that will ensure that a balance is maintained between the local residents and tourist. It also aims at maintaining the identity values of this particular city. One of the values that the strategy fights to keep is the rich culture. It also maintains the values that make it attracting all sorts of tourist ranging from those who are interested in sport events, cultural festivals, religious events, and many others. Background The city of Barcelona has on many occasions had a boost to its tourism industry as a result of international events. These events include the visit by Benedict the XVI, the Barcelona marathon, Formula 1 Gran Prix of Barcelona, the Aphrodite – Les Folies Tour, Barcelona 1992 Summer Olympics, Barcelona Open, La Merce Festivity, and the champion league finals. These events attracted thousands of visitors to the city of Barcelona and earned the city a lot of income. Benedict the XVI visit to Barcelona Pope Benedict XVI arrived in Barcelona on the 6th of November 2010. His mission to Barcelona was to preside over the consecration of Barcelona’s Cathedral La Sagrada Familia. During the visit, the Pope held a private meeting with the queen and king of Spain. ...
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