In essence, the future of the travel agency industry in the United Kingdom perceives technology both as danger and useful business prospect, in line with adapting to realities in society. Examining the future of the industry of travel agencies in United Kingdom is valuable for the current players in the market, as it will help improve the current practice and help resolve the declining market. The study aims to evaluate the effects of technology in UK’s travel agency industry, in order to analyze the potential disadvantages it presents and the potential it presents for optimal utilization. Identifying the threats that the information and communication technology era presents is valuable in mitigating its effects to the Travel Agency industry. On the other hand, analyzing technology as a tool for business growth would reinforce business practice and promote growth. Apart from market players, the study will also be beneficial for scholarly and academic work, as it would contribute to the body of knowledge that evaluates the correlation of tourism and technology, on both the negative and positive aspects. The current research will also be helpful for consumers, as a means of awareness and a more accurate reference for choosing the best option in booking holiday travels that best suits their needs. Lastly, the study is useful for future research, as it would delve on the projected impact of technology on UK’s tourism. Research Question 1. How does Information Technology (IT) negatively impact UK’s Travel Agency? 2. How does IT contribute to UK’s Travel Agency? 3. How does IT affect consumer behavior in terms of disintermediation? 4. How can IT improve UK’s Travel Agency’s practice to sustain business? Research Aim To evaluate the effects of information technology on the future of United Kingdom’s Travel Agency Industry. Research Objectives 1. To identify and analyze the threats brought about by IT in UK’s travel agency industry. 2. To determine the opportunities generated by IT in UK’s travel agency industry. 3. To analyze how IT affects consumer behavior on disintermediation. 4. To identify strategies to utilize IT in UK travel agencies to develop business practice. 2. LITERATURE The development of information technology, especially the widespread utilization of the internet medium has changed how the tourism industry functions. It can serve as both a boon and a bane, as it produces both opportunities and difficulties to the process and the stakeholders involved in the field of hospitality and tourism. Since the study focuses on travel agencies, the researcher will delve on the perspective of how travel agents are impacted due to the integration of the new technology to their line of work (Kilipiris and Zardava, 2012). Through the internet, both the behavior of the customers and the structure of the processes have been modified in the sense that it allows travel agents to sustain their visibility in distributing their services. However, as processes become automated, there is a risk that agents would be removed from the process and their roles would be fulfilled by virtual systems. It is important to note that in the event that their roles will be retained in the industry's structure, the utilization of technology would
1. INTRODUCTION The development in information technology (IT) has modernized the tourism industry, which has brought about advantages and disadvantages among consumers and providers. On the side of travel agencies, the emergence of the internet era has modified the structure of the travel industry, as well as significantly impacted the behavior of consumers (Law, et al., 2004)…
The paper concludes that the demand for online media sources are increasing in the UK compared to the demand for pint media sources. Also greater volume of technological advancements around the world is also positively affecting the higher growth of online media sources through development of Internet services in different countries, including the UK.
Rural tourism, generally viewed as country experiences, comprise of various kinds of leisure related activities and attractions associated with non-urban areas or villages, primarily dominated by agricultural communities. In this context, the article will explore rural tourism in UK by seeking answers to why rural tourism attracts people, what are the characteristics of potential rural tourists and whether rural tourism needs to advertise more.
The legal principles by which international law is disseminated into local law for the purpose of environmental presentation is explored from the perspective of both residential homeowners, as well as commercial enterprises. A description of the European legislative process and guiding principles behind environmental stewardship are described.
The researcher took a sample of three companies from both sectors which included Tesco PLC, J Sainsbury PLC and Morrison’s PLC from retail sector and BP, BG, and Shell from oil and gas sector. In order to conduct the analysis, the researcher considered SWOT analysis, Porter’s Five Forces Model and financial ratios analysis of the companies for the past five years.
P. 40 BIBLIOGRAPHY ………. P. 47 CHAPTER 1 The convenience of the digital age must inevitably lead towards a transformation In marketing and business practices, just as it is led to a transformation in the way consumers buy and sell. Locating specific goods and services as desired is achievable with the convenience undreamed of in earlier decades to the extent that the importance of online ordering capability becomes a necessity for any business large enough to warrant even the most rudimentary website.
The secondary research used available literature and information to assess the challenges and opportunities that CTS faced post liberalization and post the financial crisis. It also discussed the change management concepts and theories in detail. The primary research included interviews of ten top ranking manager’s interview from various departments of CTS Hong Kong.
The British as a people have not been left behind in this quest to know just what determines the decision that tourists make about their destinations of choice (WTO, 2009, 14). Tourism of course is the practice of travelling to destinations other than one’s usual abode for leisure, recreation or even business purposes.
The aim of the paper is to show all the developments of travel and tourism industry. The development of travel and tourism may be broadly attributed to the following factors: improvement in transportation, development of mass tourism/all-inclusive package holidays, decline of seaside resorts, socio-economic changes etc.
Customers respond to admired media about well-being and environmental impacts of pesticides, genetically-modified organisms as a consequence, individual’s awareness and demand in organic food have developed speedily. Consciousness regarding organic foods and ill-effects of foodstuff has led customers in UK to change from conventional to organic.
11 pages (2750 words)Dissertation
Get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Apply my DISCOUNT
Got a tricky question? Receive an answer from students like you!Try us!
Didn't find an essay?
Contact us via Live Chat, call us at +16312120006or send an email to firstname.lastname@example.org