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Increasing Tourism in Greece and Serbia: Examining Prospects for Future Travel - Research Paper Example
The amount of tourism that is in Greece and Serbia as well as the need to change the outcome is one which is now leading to new initiatives within the country.The ability to use marketing tourism while erasing the negative images that are in the countries is one of the main objectives that are associated with this. …
This research study will examine the different needs for expanding the tourist market in the region as well as creating specific ways in which individuals can respond to the given environment while stimulating the social and economic conditions of the countries. The concern which is arising in terms of tourism in Greece and Serbia as well as the various associations with the marketing needs and relationships to the government is one which is continuing to alter and arise based on differences in travel intensity. It is noted that there are specific countries which have higher travel intensity because of the competitiveness of marketing as well as the image which is displayed with the country. Making each of the regions an area for travel and tourism and building an inviting outlook of the specific areas then creates different approaches and understanding to the management and development of tourism. The social perspectives which link directly to travel and tourism then become the main concerns and build a central point which needs to be developed in order to ensure that there is a positive image that is built around the regions which is able to capitalize on tourism.
It is noted that in order to change the amount of tourism for increased and positive reinforcements, other aspects have to be linked to this. This is inclusive of looking at new business opportunities and educating individuals and businesses about the positive benefits of tourism and how it can assist with individuals in society. ...