International Hotel DEvelopment - Essay Example

Extract of sample
International Hotel DEvelopment

Hotels are one of the most profitable enterprises of this industry, particularly luxury hotels. Unlike upscale and upper upscale hotels, although luxury hotels offer many of the same features and give relatively the same living experience, it is their exclusive nature that sets them apart from other such hotels (Barsky, 2001). With only a few hotels per country classified in the highest tier of luxury hotels, they make the base of the hospitality industry’s strength. The Marriott Hotel in London is one such hotel. To understand what terms are these hotels classified into, the very specific categories that the hospitality industry puts them in it is important that one thoroughly analyzes and understands the hotels that make up each level and standard. This means to gauge the full effect and scope of a particular hotel, in this case the Marriott Hotel in London. This can be done best through either the SWOT analysis, defined by Albert Humphrey, which focuses on the strengths, weaknesses, opportunities and threats of an environment or the PESTLE analysis, which means analyzing the political, economic, social, technological, legal and environmental factors of a hotel. ...
Download paper

Summary

International Hotel Development: An Analysis of the Internal and External Environment of the Marriott Hotel, London Name Grade Course Date The hospitality industry refers to ‘a contemporaneous human exchange, which is voluntarily entered into and designed to enhance the mutual well being of the parties concerned through the provision of accommodation, and/or food, and/or drink’ (Lashley and Morrison, 2000)…
Author : ernserreinhold
Download 1

Related Essays

The Hotel Human Resource Department
9 pages (2259 words) Research Paper
Work placement in Hailong Hotel
9 pages (2259 words) Essay
Impact of information technology on Hotel Business.
12 pages (3012 words) Essay
Tourism in Turkey and its effects in the Grand Tarabya Hotel
10 pages (2510 words) Term Paper
Sustainability in the Hotel Industry
12 pages (3012 words) Assignment
This is not an essay - IT IS A REPORT Identify an international firm Hilton Hotel ( subject IHRM)
6 pages (1506 words) Essay
International Tourism and Hotel Management
3 pages (753 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!