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Gypsy Fashion Deco Co. The Global Expansion - Essay Example

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Gypsy Fashion Deco Co. The Global Expansion

The paper "Gypsy Fashion Deco Co. The Global Expansion" discovers the gypsy fashion deco co. and global expansion. GFDC started out as an experimental fashion company already applying its credo. With only a cutter, hi-speed sewer, a contractual bookkeeper and another contractual accountant, it launched a website maintained by an independent web-serving company. Demands grew in about six months so that GFDC had to set up and maintain its own website, as well as cater to its growing clientele. While in its first three months, there were only about two clothe items finished in a day, and there was only a weekly update of website, these have to be changed. Everyday, since it hired additional fashion purchaser, cutters and sewers, as well as a web designer and programmer, there are about 20 solo products made available in the website, so that everyday, the website need to be updated. GFDC was able to cope with this set up until global demands flooded the company. To maintain its ever-growing consumer market, GFDC had to set-up country branches, source out more skilled workers, both sewers and cutters, as well as purchasers and fashion designers in its major product destinations London, New York, Shanghai and the Middle East’s Dubai. The internet market had growing demands due to the expansion, and to remain competitive, global delivery and outsourcing became necessary. The management which had grown adept to the small-scale setting is suddenly faced with the dilemma of multifold expansion and to deliver., it has to adopt the enterprise architecture of its information technology system integrating the whole global expansion project into one working dynamic group.

Identification of Major Enterprise Architecture Issues
Organizational Issues: Organizational, Management, People, Culture
Expansion of departments
Inter-department cooperation
Research and development
Data, Information & Knowledge Issues:
New system addressing intranet and internet work flow and sharing
Standardized design
Information Technology Issues:
Ease of website update
Website potential in attracting consumers
Business Process, Policy & Procedure Issues:
Corporate strategic plans
Extended guiding principles
Scope
Environmental dynamics
Goals and objectives
Architecture Issues:
Organization structure
Business area structure
Role players and actors
Business rules and commitment


Analysis of the Major Enterprise Architecture Issues
Schekkerman (2005) acknowledges that enterprise architecture "is about understanding all of the different elements that go to make up the enterprise and how those elements inter-relate," facilitating factual and actual knowledge on the existence of the enterprise and everything that keeps it going. Raines (1997) likewise added that enterprise architecture "is the explicit description of the current and desired relationships among business and management process and information technology. It describes the target situation which the agency wishes to create and maintain by managing its IT portfolio."
It was discussed further by Sheckkerman (2005) that by the end of this year (2006), Global 2000 organizations are already expected to have integrated holistic enterprise architecture, enterprise program management, enterprise strategy or planning, and information t ...Show more
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Summary

The essay explores the gypsy fashion deco co. and global expansion. Gypsy Fashion Deco Company used to be a small home enterprise capitalizing on fashion credo “defy” and “deconstruct.” The credo, as well as the products, caters to the young consumers aged 13 to 35…
Gypsy Fashion Deco Co. The Global Expansion
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