StudentShare solutions
Triangle menu
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
  • Home
  • Subjects
  • Visual Arts & Film Studies
  • A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo

A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo - Essay Example

Nobody downloaded yet

Extract of sample
A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo

Leeflang 2009) and therefore a unique and attractive logo would gather the attention of the most whereas a boring and a dull logo would not be able to get the attention of people (Kumar, 2009).
Today as industries have become highly competitive, every organisation needs to differentiate itself from the other firms and logo has an important role in differentiating a company with others (Pavitt, 2002). A logo is able to make the company stand out in the crowd and therefore an attractive logo could help in increasing the sales of the product particularly when consumers are buying without thinking too much (Blythe, 2008).
This report analyses one of today’s leading brands of the fashion industry in the world, Christian Dior. The report examines what the logo of the company visually reflects and communicates to the target market. Also the report comes up after redesigning the logo of the company and recommends what the logo of the company should be. The report also highlights how the competing firms in the fashion industry are making use of their logos to communicate what they want to.
Christian Dior is one of the leading international brands in the fashion industry and it offers different variety of products including clothing and fashion accessories, fragrance and beauty products including makeup and skin care products, jewellery and timepieces. The company offers fashion clothing and other accessories and the main target market of the company are female particularly young females. As the company offers a lot to its target market, therefore the logo of the company should be such that it would be able to get the attention of people and reflect the target market about the offerings of the company.
It is important for the company to make sure that the logo of the company clearly reflects what the company offers to its client. A well prepared logo is able to get into the minds of the consumers and it is easily remembered by them. This is one of the reasons why many ...Show more
Cite this document
  • APA
  • MLA
  • CHICAGO
(“A visual re-design of an existing logo for a company or product with a Essay - 1”, n.d.)
Retrieved from https://studentshare.net/visual-arts-film-studies/496686-a-visual-re-design-of-an-existing-logo-for-a-company-or-product-with-a-series-of-visual-ideas-to-support-a-communications-campaign-that-would-use-this-logo-this-should-be-supported-by-a-critique-of-the-brand-design-that-underpins-this-logo
(A Visual Re-Design of an Existing Logo for a Company or Product With a Essay - 1)
https://studentshare.net/visual-arts-film-studies/496686-a-visual-re-design-of-an-existing-logo-for-a-company-or-product-with-a-series-of-visual-ideas-to-support-a-communications-campaign-that-would-use-this-logo-this-should-be-supported-by-a-critique-of-the-brand-design-that-underpins-this-logo.
“A Visual Re-Design of an Existing Logo for a Company or Product With a Essay - 1”, n.d. https://studentshare.net/visual-arts-film-studies/496686-a-visual-re-design-of-an-existing-logo-for-a-company-or-product-with-a-series-of-visual-ideas-to-support-a-communications-campaign-that-would-use-this-logo-this-should-be-supported-by-a-critique-of-the-brand-design-that-underpins-this-logo.
  • Cited: 0 times

Summary

Logo represents what the organization has to offer to its clients and how the company could meet the needs of the customers (Rivers, 2002). Logo could be an icon, a symbol, a name written in a unique style, a trademark…
A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

The Importance of Logo for any Organisation
TABLE OF CONTENTS Executive Summary 2 Introduction 3 Selection Of Logo 3 Communication Campaign 6 Logo Of Marks And Spencer 7 Logo Of Channel 8 Logo Of Gucci 8 Logo Of Nike 9 Logo Of Hugo Boss 10 Logo Of Ralph Lauren 10 Logo Of Adidas 10 Logo Of Levis 11
12 pages (3000 words) Essay
Visual Re-design of an Existing Logo for a Company or Product with a Series of Visual Ideas to Support a Communications Campaign
Logo represents what the organization has to offer to its clients and how the company could meet the needs of the customers (Rivers, 2002). Logo could be an icon, a symbol, a name written in a unique style, a trademark that is used to represent the name of the organization (Olins, 2003).
11 pages (2750 words) Essay
Paul Smith Logo
The logo portends an outward simplicity on an ordinary viewing but complex on analysis. This research intends to analyze the logo concerning the design, color, use, the message and context. The analysis will base on the principle outlining that every element of the logo has a purpose and meaning.
4 pages (1000 words) Essay
Logo Programming Language
Dividing a big module into smaller modules of same type is the key feature of dynamic computer programming. In Logo programming language, REPEAT command is used to run a set of statements a number of times. The only limitation with REPEAT command is that user must know in advance the number of times the repetition is to occur.
12 pages (3000 words) Essay
The Effects Of Music/Sounds On Advertising A Brand/Logo
Within advertising and marketing communications, music/sounds play a huge role as they persuade the target consumers in one way or the other towards the product and/or service that is being offered by the company. The effect of the music/sound is such that it makes the brand stand out from the competitors.
24 pages (6000 words) Essay
An electronic marketing essay about How can the Internet and related technologies assist organisations with creating customer value through personalisation and mass customisation
The contributions of e-marketing strategies and organizations in developing and stabilizing many businesses is obvious with the development in the marketing concepts as well as recent researches which are not proving that co-branding,
8 pages (2000 words) Essay
A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo
As logo is a critical marketing tool which is not changed every year therefore it is important that the management comes up with a logo that is able to reflect the existing and future offerings of the
11 pages (2750 words) Essay
Apple logo
It is important to consider that Apple Incorporated is highly recognized by its logo, which is designed with a bite. The picture of an apple in this logo makes a difference as compared to common image of an ordinary apple. Today, seeing a logo with a striking image of
1 pages (250 words) Essay
What makes bad logo
Thus, in designing a logo, the type of audience that the logo is meant for must be put into consideration (Chase et al. 2008). A logo that does not tell a story in the simplest form, but makes it more complicated is a bad logo (Chase et al. 2008). A logo that
1 pages (250 words) Essay
Sports logo
Sports logo has long become one of the key elements of visual representation of a teams brand aimed at shaping a positive and memorable impression about a sports team. In this short essay I will analyze a Minnesota Vikings team logo. Minnesota
2 pages (500 words) Essay
Comments (0)
Click to create a comment
Let us find you another Essay on topic A visual re-design of an existing logo for a company or product with a series of visual ideas to support a communications campaign that would use this logo. This should be supported by a critique of the brand design that underpins this logo for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us