Television too is now less reluctant to broadcast these individuals, usually without much negative interest or comment from the press or the public (Serrano, 2009).
Additionally, there have been recent ‘androgynous’ fashion trends which make it more difficult for clothing to fall into binary gender norms. It is now extremely commonplace to see women wearing typically masculine fashions (whether this be in hair or in clothing), and this presents a huge change in gender norms (). In a way, the acceptance of these media of the transgender and queer communities makes a very strong political statement, although it may not be immediately obvious. It also suggests that patterns developed in a heteronormative society (that is, acquired culturally) can be broken and changed to represent the individuals needs and desires, through the spread of ‘non-traditional images and ideas about how people can appear and act’ (Gauntlett, 2008,