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Crisis Management Speech Manuscript - Assignment Example

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Unfortunately, the accident has attracted a lot of unnecessary attention to the actress and to the store as well that is why it is…
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Crisis Management Speech Manuscript
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Good and useful lessons were drawn from this incident in the Sacks store. I hope such incidents will even bring some benefits to the company as they will improve the service at the store. Ms. Ryder has already admitted that it was a serious and important experience in her life which eventually brought her to the new level of her development.1 Therefore, I am going to provide you with all the information you need to know regarding this incident. Ms. Ryder came to Saks store on 12th December where she was a regular customer in order to purchase some clothes.

However, her shopping went the wrong way and soon she was grabbing more and more clothes piling them in her arms, as it is seen on the video from cameras2. Allegedly Ms. Ryder went to the changing rooms where she was cutting of the tags with prices with the help of scissors. However, this information was only available from the words of the guards since there are no cameras in changing rooms. Ms. Ryder on her part denied this accusation, and it is hardly possible to determine what happened exactly in this couple of minutes in the cubicles. Later M. Ryder did paid for the part of her clothes while she was stopped with the rest of her unpaid things by the guard.

She looked confused and asked whether her assistant had paid for these items.3 Totally there were 20 things that were not paid by Ms. Ryder and that could be considered stolen. The total price exceeded $1, 595. It is necessary to mention that Ms. Ryder did not resist accusations of the guard. She was cooperative and apologetic with the guards of Saks. Thus, I suppose making some concrete conclusions regarding the motivation of her actions is wrong because the case is complicated. There have been many questions of “Why did she do it?

” and “How is it possible to trust her after this?” which can be answered. Ms. Ryder apologized for her behavior and

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