...Victory Motorcycles Victory Motorcycles employs the diversification business level strategy in its operations globally. The company produces a variety of products such as motorcycles, watercrafts and snowmobiles, which have enabled it to have a higher diversification in terms of products. Moreover, the company is has also diversified in terms of market and thus, has established markets globally, spanning from America to China, Australia Russia and Brazil. In addition, to succeed in using the diversification strategy, the company provides high quality and innovative motorcycles designs, which are tailor-made for its target markets (Hitt, Ireland & Hoskisson, 2012).
Moreover... Business Level Strategy:...