Financial crisis of Amazon and Apple
...picking up. Apple thus diversified four strategies to help it recover the lost profits. Apple marketing strategies were product design, price of products, promotion and their distribution.
In product design, Steve Job, the Apple Chief Executive Officer, creativity contributed to more sales. He designed specifically, the operating system MAC OS X, which helped distinguish the Apple computer from other competing PCs. He was also responsible for the Mac Book Air, the first lightweight and thin laptop computer. More creative products developed were iPods, iPhones, iPad and iTunes... Amazon and Apple
Financial crisis presents a number of challenges to businesses. These challenges...