...Market Models Affiliation: The business operations undertaken by a given firm determine the market model in which that firm operates. The number of players involved, targeted consumers, product and/or service characteristics, and the pricing policies employed also influence the market model that best describes a firm (Taylor & Weerapana, 2009). Intel Corporation, a semiconductor chip maker, operates in a monopolistic competition market model. The company is a U.S-based multinational company, whose operations are technologically driven.
The number of players in the semiconductor chip making industry is relatively high, making it necessary for Intel to be as competitive as possible. Although... ...