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Critical analysis worksheet
Journalism & Communication
Pages 3 (753 words)
Name Course Tutor Date Critical Analysis Worksheet Political economy of TV The television and film industry is a sector booming with high rates of interests and profits made from sales from one country to another. Most of the countries that do not have enough resources for production of films and television programs end up paying huge chunks of money for these programs.
For example, Great Britain allows only 14% of foreign programs to be aired on their televisions. Currently, the government has plans of reducing the percentage by 2% to make it 12% to avoid exploitations by countries like the US. The US is the best player in this industry making millions of dollars from sales and advertisement of the films and programs. Ironically, they import less than 2% of the film to their local televisions. Deficit financing of a program or a television show is a business that has been producing millions for licensing agencies. A producing company or agency enjoys less profit as compared to licensing agencies. Licensing a program or a television film may cost 75% of the total cost of production. However, regular advertisements may double the profit for the licensing agency. The situation becomes more tricky and difficult as the producing company losses more money to the networking company that licenses the program when the program becomes more popular. What happens is that when a program becomes popular, it is highly rated, and this gives advantage to the networking company. As a producer, you end up losing billions of dollars. Television affiliate fees Streaming of television networks straight to our living rooms cost more than the viewer can ever imagine. ...
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