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Business Performance of Next Plc - Assignment Example

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The assignment "Business Performance of Next Plc" focuses on the critical analysis of the major issues on the business performance of Next Plc, a UK-based multinational retailing organization. The company has about 700 stores located across Europe, Asia, and the Middle East…
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Business Performance of Next Plc
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Through evaluation of their strategies, it becomes possible to understand how much success and competitiveness has been achieved by Next.

Through analyzing the strategies undertaken by Next, it is possible to determine shortcomings and what type of changes are required to be brought in so that their weaknesses can be overcome.

Information in respect of Next plc’s strategic policies requires to be gathered.

The current project will mainly incorporate secondary data collection techniques.

Since direct communication with the company’s employees or managers is not possible to fulfill the primary research needs, the survey mainly relies upon secondary techniques.

Secondary data is considered to be less reliable than primary.

Access to various journals, books, and website publications is deemed essential in respect of strategic management and the strategic policies implemented at Next.

Secondary information would be taken from both academic and commercial sources. It would be easier to access such information in electronic form.

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