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Marketing Plan for Victoria's Secret - Case Study Example

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College
Case Study
Miscellaneous
Pages 7 (1757 words)

Summary

The important elements of marketing Victoria's secret is to precisely define the business, identify the goals and serve as the Victoria's secret resume. Pro forma balance sheet, an income statement, planning precise strategies and cash flow analyses comprises the basic components of a marketing plan Victoria's secret…

Extract of sample
Marketing Plan for Victoria's Secret

Other important applications include informing the details of the company to the sales personnel, suppliers and others so that they become aware of company's goals and achievements. Let's look at the essential elements of marketing plan Victoria's secret. The launch proposal for Victoria's secret would be as below mentioned.
Feasibility study is an important phase in the Victoria's secret development process. It enables the advertiser to have an assessment of the product being launched. It refers to the feasibility study of the product in this case Victoria's secret in terms of outcomes of the product, operational use and technical support required for implementing it. The best media to promote Victoria's secret would be electronic media like Television and Internet. The below are the feasibility study for the media like electronic and internet.
Economic Feasibility: It refers to the benefits or outcomes. We are deriving from the product as compared to the total cost we are spending for developing the product. If the benefits are more or less the same as the older system, then it is not feasible to develop the product.
In the present system, the development of the new product greatly enhance the accuracy of the system and cuts short the dela ...
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