Home Delivery Service - Case Study Example

Only on StudentShare

Extract of sample
Home Delivery Service

Home delivery is a marketing weapon by which the products are made available at the door steps of customers. The most important attraction of this system is that the customers need not shop at the outlets; instead products are made available at customers' home at their convenient time. With this background, the present study aims to measure the satisfaction level of the customers of Hong Kong Electrical Appliances with special reference to home delivery. The study aims to explore how successful the home delivery service wing of the organization.
Customer satisfaction perhaps is one of the most sought after area of research since time immemorial. The present literature review covers the studies undertaken in the various service businesses. In the word of S.S. Andaleeb, satisfied customers is the outcome of communication, competence and demeanor cost, facilities, among hospital customers in Pennsylvania (Andaleeb 1998). Another significant study observes that the core service quality and perceived value were the most important drivers of customer satisfaction (McDougall and Levesque 2000). However, F. Olorunniwo and Hsu M. K. were of the conclusion that responsiveness, tangibility, reliability, knowledge and accessibility determine service quality and satisfaction (Olorunniwo 2006). ...Show more

Summary

Customer satisfaction has been a fascinating area of study for many decades. Satisfied customers are the ultimate aim of any business organization and with the emergence of modern marketing philosophy, the entire business operations are directed towards satisfied customers…
Author : vklocko
Save Your Time for More Important Things
Let us write a custom case study on your topic
"Home Delivery Service"
with a personal 20% discount.
Find out more

Related Essays

Market mechanism and public service delivery
In other words, it is expected that the public administration become competitive in delivering goods and services. Governments are expected to strategise a country's developmental priorities by providing an efficient, responsive and transparent public administration.
5 pages (1250 words) Essay
National Service Framework
A new layer of intermediate care is being developed at home or in care settings, while general hospital care should be delivered by the appropriate hospital staff. The NHS is also to take action on stroke prevention, in the promotion of health and active life and a reduction in the number of falls for older people.
10 pages (2500 words) Essay
Integrated Health Delivery System
In the last few decades along with making health care system a best health care provision facility, it is also tried to make it a good income source for the country. Money that is spent on health department is considered to be a kind of investment now and along with keeping a check on whether health related needs are getting satisfied or not a check is also kept on which way it will be more productive for the country to have it modified.
11 pages (2750 words) Essay
Analysis of all constitutes of successful service delivery
Thus, the major concern of quality management was estimation and evaluation of consumer expectations formation as well analysis of the quality and satisfaction as perceived by customers. Formation of the customer expectation of services takes place during pre and post consumption stages.
7 pages (1750 words) Essay
Improving the efficiency of light distribution in PON for service delivery in Fiber to the Home (FTTH) environments
Several bandwidth allocation algorithms are then presented at the last part of the report. The telecommunications industry has experienced a tremendous growth in bandwidth
6 pages (1500 words) Article
2 or 3 Psychology concepts or theories that stood out to me in class
Freud has devised five different stages of childhood psychosexual development, the oral stage, the anal stage, the phallic stage, the latency stage, and the genital
3 pages (750 words) Essay
Service Marketing Take Home Exam
I would like to add here that the unique service characteristics have made me come to terms with the features in such a way that I have realized how different the services are from products and what advantages there are with respect to the services that are
5 pages (1250 words) Essay
Service Delivery Model
rements of the clients, knowledge base content, quick response to the demands made by the clients by focusing on their quality, quantity and characteristics, nature, scope and magnitude of the services, adequate arrangement, arraying and allocation of the available resources,
2 pages (500 words) Essay
Business law
This is because it was under the watch of these three people that he suffered the pain and ordeal he is presently going through. Karl left his life and health in the hands of the hands of
1 pages (250 words) Case Study
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT