Healthcare Sector Analysis - Essay Example

We must reach out to our customers effectively and with an impact. Core Medicos has thus implemented a multi-dimensional, extensive marketing policy which helps us achieve various goals.

Our marketing experts leverage technology to the fullest and exploit all sorts of mediums to reach out to the masses. Whether it is print, electronic or online or marketing pros use them in the best possible manner to achieve effective communication with our target clients.

At Core Medicos we aim at adapting a global marketing plan. Our marketing plan is not only aimed at our promotion but also at spreading awareness about various aspects of health and hygiene. We have spearheaded various campaigns on essential health procedures, vaccinations etc. This multi-purpose plan not only helps us in getting in contact with our customers effectively but also in realizing our mission of eradicating various ailments.

Our action plan has given a great impetus to the health sector as a whole. Not only in terms of technology, but Core Medicos has also pioneered numerous successful campaigns and initiatives in the field of research and development. Our multi-purpose strategies not only help us in achieving our various financial and social targets but also in contributing effectively towards development in the health sector.

The health sector is an extremely dynamic sector which requires constant action towards updation and improvement in various regards. At Core Medicos we have implemented a comprehensive action plan which ensures continual improvement in the organization and its services. Our action plan effectively links our R&D, services and finance departments. Various experiments, research and analysis carried out by our R&D department enable us to implement the best and the latest in our service catalogue.

Our management has created a special department which constantly monitors all our initiatives and assesses their performance and success or failure chances. With a well-defined plan of action, this department makes valuable suggestions towards implementation, changes or debarring of any specific plans as per their respective effect on our organization and health sector. Our planning and management pros make sure that all the multifarious efforts of Core Medicos are well coordinated and meet their targets successfully.

Our association with various medical councils and research centres also allows us to spearhead the introduction of first-time treatments and vaccines for the common masses. This not only renders us more reliable as a health service provider but also brings in better financial returns every quarter.

Core Medicos’ current strategies and plans are multifarious and require coordination of vast spread resources. Sometimes these plans are also faced with crises arising out of varying opinions, financial constraints, circumstantial constraints etc. However, we as a service-based organization always try to make sure that our services are not affected by any of these. Also, we have engaged efficient risk management and crisis management teams which provide us with effective solutions to any sort of problems that may be arising.