Analysis of Ice Delight - Case Study Example

Only on StudentShare

Extract of sample
Analysis of Ice Delight

Most importantly, ICEDELIGHTS occupies its own niche in the market of ice cream, selling Italian "gelati," and company's core competence lies in ability to freeze "gelati" and sell them on the premises of each store location. From financial perspective, ICEDELIGHT constitutes a rather expensive franchise, comparing with other offers available on the market. Simultaneously, this new and unproven venture can yield significant profit in the light of the investment required. Moreover, the purchase of ICEDELIGHTS' franchise guarantees to a franchisee exclusive rights to operate in the entire state of Florida.
From the critical viewpoint Rogers, Daniels and Garfield purchasing a rather unproven franchise ICEDELIGHTS risk experiencing liabilities of being new and lacking expertise in retail business. Practically, these aforementioned liabilities are characterized by the many challenges faced by new ventures, which include access to resources and knowledge capital, which larger and more established firms are more equipped to handle (Markman & Baron, 2003). ...
Download paper

Summary

The perspective of establishing a franchise ICEDELIGHTS in Florida constitutes both financial opportunities and business challenges for Paul Rogers, Mark Daniels and Eric Garfield. Practically, every emerging organization, ICEDELIGHTS particularly, differs in terms of managerial decision-making, structure and operations from other existing companies, representing same industry, such as Buskin Robbins and Haagen-Dazs (Markman & Baron, 2003)…
Author : aricbartoletti

Related Essays

Ice-Cream Making
First the components are chosen founded on the yearned formulation and the assessment of the recipe from the formulation and the components selected, and then the components are weighed and combined simultaneously to make what is renowned as the "ice-cream mix". Mixing needs fast agitation to incorporate powders, and often high pace blenders are utilised (Wirt, 49)....
13 pages (3263 words) Case Study
A сareer in ice sculpting
When we see an ice sculpture glistening in the light we are mesmerized by the intricate designs that have the look of solid crystal.The beautiful piece of art is appreciated for its stunning form as it slowly melts away into the pool of water where it started. When the ice has melted and the sculpture gone, little thought is given to the artist that was at the core of its creation. Yet, someone took the initiative to learn this craft, to practice the trade, and apply their knowledge to generate an additional outlet for their artistry and an additional source of income. We are in awe as we...
2 pages (502 words) Essay
The Little Ice Agehistory middle ages
These dramatic glacial advances often had important realistic consequences for nearby human populations. In the Chamonix valley which is quite close to Mont Blanc, France, numerous farms and villages were lost to the advancing front of a nearby mountain glacier. (Mann, ) The damage was so menacing that the commoners sought the help of the Bishop of Geneva to perform an exorcism of the dark forces which is presumed to be the ones responsible for such weather disturbance. During the late 17th and early 18th centuries such societal threats were common, since many glaciers extended well beyond...
10 pages (2510 words) Essay
Ice Cream Industry Analysis
The product sectors of the ice cream industry are shown below....
5 pages (1255 words) Essay
Case Study Ben and Jerry's Ice Cream
According to the research "Ben and Jerry’s Ice Cream" findings, the first characteristic of BJ that positively impacts employees is the company’s respect for people. In fact, the organization specifically states that it strives to “.show a deep respect for human beings inside and outside our company and for the communities in which they live” (Ben and Jerry’s 1). Whether through their commitment to assisting small family farms or their goal of empowering the people who work for them, BJ has an obvious corporate culture of respect for individuals. The impact of this culture cannot be...
3 pages (753 words) Essay
Ice-Fili .. Case Analysis
In fact, many players are entering the market since it is very attractive. The economy of Russia has grown strong and cities such as Moscow is a very attractive position to start a business. It can be said that the Russian ice-cream market would evolve rapidly as many new players have gained entry to the market. Although the GOST was supposed to have created as a barrier for new players, existing foreign giants such as Nestle can dominate the market. Regional producers also pose as a threat to existing players since they can easily be flexible. In short, this means that the ice-cream industry...
1 pages (251 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!