There has not been noted any significant changes within this external environment that will impact on the client.
Expansion is the key to unlocking business success and business competitiveness. But in order for the client to effectively evaluate where they stand in terms of business expansion possibilities a clear and defined topic related research has to be understood. This will enhance the chances of success while limiting the chances of future business failure. The benefits of the tourism industry in relation to travel are that it is an industry that is constantly growing and changing.
The raison d'etre of an industry is clearly economic, but the sustained economic success can also have environmental, social and cultural benefits. As Europe's largest industry with great opportunities for employment there can be no let up in the efforts to ensure that tourism continues to prosper and grow." http://www.rete.toscana.it/sett/turismo/euromeeting_2003/greg_richards_engl.pdf
The main concern when a company is entering a new market is whether the political and legal environemt will allow room for the business. The client is part of the EU ccommunity which aims to implement progress in all the political and legal aspects of all the community members. ...
The main concern when a company is entering a new market is whether the political and legal environemt will allow room for the business. The client is part of the EU ccommunity which aims to implement progress in all the political and legal aspects of all the community members. These are the benefits that the client can consider since it is also clear that the EU community intends to improve the tourism industy as well.
The external enviroment which will act as a plus for the client is culture. This is due to the commonly accepted fact that people are interested in exploring other cultures. The reason that people are also aiming to travel more is that they want to experience different aspects of the different cultures. It might seem that since the EU is becoming one community all the cultures will adopt each others habits, therefore making the experience of travelling outside ones home country mundane and boring. However most countries pride themselves in their heritage and therefore aim to keep it that way. So in this respect the option of expanding is more viable as culture keeps the flames of curiosity burning.
Technology is one aspect that is constaly changing and the rate of change often has a high impact on the small businesses. This external factor will play a role in whether the client is sucessful or not. So in analysing this option the main focus will lie on the countries that the client intends to expand in. These countries fall within the EU community and if one aspect of technology affects one of the community memebers the logical conclusion will be that the same affect will happen in the rest of the community. However to ensure that business progresses within the EU community, the decision makers have