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Pages 16 (4016 words)
E-60 is a medium size company specializing in music memorabilia. The company was established in the late 1960's. In 2000 a new Managing Director was appointed who quickly established a senior management team of three Directors. The new organizational structure includes the three management team appointed by the new managing director; it includes the Director of finance, Director of Operation and the Director of Marketing…
This department has recommended an introduction of new products to the current E-60 range. The industry forecasts suggest that potential markets in the future may include more innovative technologies.
The E-60s was set up to conduct business via the post, therefore there was no need for expensive high street offices. This is the reason why a modern business unit outside the city was selected. The unit is large, housing twelve spacious offices, with only eight in frequent use. A total of 25 full time and 5 part time staff are employed at e-60s. The company has local-networked PCs available for all the full time staff. The finance department uses a standard accounting software package to produce reports. All the other staff have access to word-processing and spreadsheet package software.
In 1980's and 1990's the company saw its sales and profits rise significantly. However, in the last three years the company has seen new competitors entering the market and offering on-line services - a move resisted by E-60s. In order to compete with these new competitors, E-60s conducted a customer service survey. The following are the key points identified in this survey:
The company has proposed developing a new IS system to resolve many of the operational problems. ...
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