Strategic Management: Ownership Properties

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Strategic Management: Ownership Properties
This paper would seek to evaluate and create an understanding of an aspect of strategic management in relation with Ownership Properties (Inc) and its competitor; Prime Properties…

Introduction

Strategic Management is defined as the creation, analysis and the evaluation of cross-functional decisions allowing the company to achieve its long-term objectives. Ownership Properties and the competitor; Prime Properties both deal with providing real estate services but in terms of their operational activities and the scale of the operations they differ vastly.

Prime Properties is a much larger real estate organization which presently manages 1,500 properties and has established itself as a reputable organization due to its highly experienced workforce and access to a larger resource pool.In comparison to the above competitor; Ownership Properties (Inc) operate s on a small scale and has an image of providing exclusive services with a greater deal of personal service and recognition than its competitor.

In comparison to the above competitor; Ownership Properties (Inc) operate s on a small scale and has an image of providing exclusive services with a greater deal of personal service and recognition than its competitor. This paper would outline a situation and competitor analysis in which both of the aforementioned companies would be compared with regard to their respective strengths, weaknesses and potential in order to determine the positioning strategy each and overall market position.

In terms of the differentiation aspect, Ownership Properties have created a niche for themselves by providing a bundle service package which includes house hunting, investing consultation, property buying and selling etc services. ...
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