In order to find out the business environment in the two countries a PEST analysis of UK and Spain have been carried out. This would help in analyzing the business environments of both the nations. This study assumes significance in the sense that Sol Melia is planning to enter the UK market.
The study also analyses the industry framework using the Porter’s five forces model. This would help both the companies to analyze the hotel industry from the view of all the stakeholders and competitors. The study also suggests possible strategies for both the companies so that they emerge successful in their business plans.
In order to find out the similarities amongst the markets of UK and Spain a PEST analysis is carried out for both UK and Spain. The analysis would reveal the market conditions of the two countries as well as their demographics and the political factors.
United Kingdom consists of England, Wales, Scotland and Ireland. The country has a constitutional monarchy and operates under the realm of commonwealth. The constitution of the country is unwritten which contains statutes and employs common law.
Spain is located in Europe and has a parliamentary monarchial form of government. The country has a constitution which is approved by the legislature of the country. It has a multi party political set up in the country. (CIA World Factbook, 2009.).
UK is one of the leading nations of the world both in terms of technology and economy. The GDP of the country in terms of the purchasing power parity is about $2.226 million as of 2008.The real growth rate of GDP is pegged at 0.7% as of 2008.The break up of agriculture, industry and services towards the GDP is 1.3%, 24.25 and 74.55 respectively. The country has a strong labor force composed of 31.23 million people.
Spain has a mixed economy. The GDP of the nation in terms of the purchasing power parity is about $1.403 trillion as of 2008. The real growth rate of the county’s GDP is about 1.2% as
The recent economic downturn has led to a drop in the profit margins of almost all the hoteliers of the nation. The occupancy rate has dipped…
The purpose of the research is to understand the operational issues of Coca Cola along with by defining and understanding the problem along with offering solutions for it. In order to achieve the purpose of the study; it was important to study the literature on Coca Cola and different case studies have been studied highlighting the operational issues of the organisation.
Specifically, the following concerns would be addressed: (1) a presentation of a critical analysis of e-business on Pizza Hut’s operations and the potential challenges and opportunities it creates for modern business; (2) a discussion of the background of Pizza Hut with the rationale for choosing e-business as influencing current operations; (3) a critical evaluation on how this issue is being addressed within Pizza Hut and how this impacts on the way it is managed; and (4) a presentation of conclusions and recommendations, as deemed appropriate.
The author says that the use of the transactional and transformational leadership styles is most effective in effecting change within the public health setup. The transactional leadership style is based on the contingency that punishment or reward are contingent upon performance, it is also seen to be characterized by the creation of clear structures.
This question involves the discussion of 'globalisation' in the context of management and its implications and impact upon a manager's job When we look at Globalisation in the wider perspective the last many decades or so have witnessed changing conceptions of the role of the state ,a trend especially dominant in the nineties particularly in relation to the institutions like IMF(International Monetary Fund) and the World Bank (hereafter referred to as the Bretton Wood institutions or BWI's).This led to an overall increase in the role of Market-Friendly Policies (MFP's)in de-emphasizing the role the State in the interests of promoting long term and efficient economic development.
izational performance (in terms of the quality of services and product offered to the public) has been proved to be the most appropriate solution for the effective measurement of firms’ performance within the international market. In accordance with the official site of
This essay is going to discuss the impact of different home culture and the culture of host country on the HRM policies of an organization. The essay will first describe the areas that come under HRM of the organization and how they are affected by
They provide for and supervise medicines recommended for human and animal use. It has been heavily endowed with the responsibility to provide quality assurance and evaluation of biotechnological product through scientific research and advice to authorized
In the highly competitive business environment, the changing role and responsibilities of HRM are driven by internal and external environmental compulsions. As such, the evolution of traditional HR into strategic HRM is designed to support the dynamic business