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Module 6 - Essay Example

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According to Firth, the marketing and commercialization of music shaped the early development of rock and roll in diverse ways (Bennet et al., 235). For…
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Module 6
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Module 6

ther hand, commercialization of music also saw many companies becoming less concerned with servicing existing demand but with creating new tastes in order to manipulate demand. In the contemporary times, commercialization has affected my favorite rock band; the Californian based Linkin Park, through increased piracy which in turn has resulted in decreasing the band’s album sales.
The Beatles and Rolling Stones took completely different paths in that the Beatles saw themselves as a pop group while the Rolling stones largely practiced rhythm and blues music. The two paths have remained important genres of rock music with rhythm and blues having its largest fan base among African Americans while pop is still more popular with white Americans. However, both the pop and RnBs music have made a significant impact on the global music industry and have many audiences in various parts of the world.
Frith, Simon (1988). The industrialization of music. in Andy Bennet, Barry Shank, Jason Toynbee. “Contemporary Dance Music and Club Culture,” in Andy Bennett, Cultures of Popular Music. Buckingham/: Routlege, ... Read More
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