The Dynamics of Employee Relations - Essay Example

The unions have focused on industries with a high growth rate in the economy. Through this strategy, the unions managed to attract about 10,000 new members each year. Presently, trade unions focus on attracting underrepresented members such as young workers and private sector professionals by considering their needs in the unions. For instance, this strategy has attracted over 16% of professionals working in the private sector in 2014. Unions have developed several strategies for the attraction of new members. One of the strategies is the development of constant communication with the workers. This is one of the core activities adopted by trade unions.

They maintain constant contact with the members, especially in their workplaces. This helps in the attraction of new members through an assurance of the protection of their rights. The communication also aids in the creation of internal debates among the workers and the unions, for the identification of areas that are prone to limitations in terms of membership acquisition. These strategies have shaped the trade unions in relation to an increase in the membership base. In addition, different unions have created special committees that have specific roles that relate to a particular set of workers.

For instance, most unions have created a women’s department that ensures that female workers of their representation and equal rights in the unions. This strategy has led to the implementation of particular processes for increased membership (Waddington, 2003). It also assumes that for it to succeed in attracting new members, the committees created need to address the issues of the particular groups. This has occurred in several unions that have considered the interests of the workers such as the improvement of their working conditions.

The ultimate outcome is that the unions that have considered such interests have registered quite a huge number of new members. Finally, unions have developed interesting strategies that appeal to younger workers to persuade them into membership (Hollinshead et al. 2003). For instance, the unions organize certain events, debates, and seminars that appeal to the young workers’ population. This strategy encourages young workers to join the union’s membership because of the incorporation of youth issues with those of trade unions.

Through the seminars, the youth find the chance to interact with other professionals. This increases their skills and boosts their confidence, as well as increasing their professional network. Moreover, unions have incorporated social media in a bid to attract younger workers. The number of young members has increased significantly due to such strategies. In conclusion, trade unions rely heavily on their membership base for their success. This has led to the development of various strategies that encourage new workers to register as new members of the trade unions.

Such strategies include the development of constant communication between workers and the unions, the creation of special committees that address the issues of a particular group of workers, and strategies that attract young workers to register as members of the trade unions. The strategies have generally led to an increase in the membership base of the trade unions. The strategies aid in solving various employee-related problems in the following ways: Constant communication among members of the trade union enables them to voice their grievances about their employers and other parties concerned.

They then negotiate terms in an effort to solve employee problems, after which the employers implement those terms in their workplaces. Finally, special committees were created, to investigate claims raised by members to verify if they are true and constantly check with the workers to see if the employers are meeting the terms of the negotiations (Blyton & Turnbull, 2004).

Trade unions have benefitted workers in a number of ways. Firstly, they have led to increased wages. The minimum wage has increased due to trade unions pushing employers and the government. Secondly, it has led to improved working conditions. Thirdly, Industrial peace among workers and management has improved. Fourthly, they have increased opportunities for members for purposes of career development, and lastly, trade unions have protected members from victimization by their employers.