StudentShare solutions
Triangle menu

Vodafone Entry into Indian Market - Assignment Example

Not dowloaded yet

Extract of sample
Vodafone Entry into Indian Market

Using these five dimensions, this study aims to identify cultural issues that may arise from the employees of Vodafone and Hutchison Essar. This study also aims to provide a critique of Hofstede's claims to determine its applicability and reliability on assessing this kind of analysis.
According to Hofstede's study of national influences, there are five dimensions of culture: a) Power distance or the degree to which the less powerful members of society expect differences in the levels of power, b) Individualism vs. collectivism which tackles the extent to which people are expected to stand up for themselves, c) Masculinity vs. femininity which refers to the value placed on traditionally male or female values, d) Uncertainty avoidance which reflects the extent to which a society attempts to cope with anxiety by minimizing uncertainty and e) Long vs. short term orientation which describes a society's "time horizon," or the importance attached to the future versus the past and present. Based on this five dimensions, Hofstede were able to attribute a score for each dimension to a particular county though some lacked scores in the fifth dimension because this was a later addition to the original four dimensions. (Hofstede and Hofstede, 2005). We will be using the scores of both countries to help facilitate our analysis.
India has Power Distance Index (PDI) score of 77 compared to UK's 35. ...Show more

Summary

Vodafone, the largest mobile telecommunications network company in the world by turnover and has headquarters in UK, agreed to acquire a controlling interest of India's Hutch Essar Febraury 11, 2007. Hutchison Essar is a major national cellular operator in India that covers most of the country…
Author : selenacummings
Vodafone Entry into Indian Market essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the assignment on your topic
"Vodafone Entry into Indian Market"
with a personal 20% discount.
Grab the best paper

Related Essays

An individual pre market entry report. Japan
The project will analyze the political, technological and some other aspects that is necessary to enter into a market of foreign country. An SWOT analysis of the company are also been discussed just to take note the strengths the company as well as the awaited opportunities for the same in the new market venture (Doole and Lowe, 2008, p. 7).
12 pages (3000 words) Assignment
Change & Continuity in Contemporary Business
This has been stated because of the large scale competition in the business markets which has put the customers in the driver’s seat. Most of the organizations are trying to get a competitive edge by applying different strategies which are mostly centred on creating a distinction by providing enhanced value to the customers.
13 pages (3250 words) Assignment
Entry into foreign market
Cameron International Corporation provides flow equipment along with equipment in pressure control for both sea oil and land rigs. The company ventured towards FDI dealings with Brazilian companies which tends to manufactures items for the “Brazilian oil and gas” industry and thus support expansion strategy in the respective market.
6 pages (1500 words) Assignment
Advertising plan for Vodafone
Vodafone Group is one of the largest mobile companies in the world. Vodafone was started in the year 1985 and within 28 years they became one of the global leaders in the business. They have more than 400 million customers around the world. They are operating in more than 25 countries and they are in partnership with more than 50 network providers.
10 pages (2500 words) Assignment
Foreign Market Entry and Diversification
As per the analysis, it was observed that China will be quite promising to host XYZ, a beverage company, although the company must ensure that due significance is rendered to its ethical responsibilities and other strategic issues, so as to penetrate the targeted market efficiently.
4 pages (1000 words) Assignment
Market Entry Strategy.Contemporary International Marketing Issue. Wal-Mart Stores Inc
Wal-Mart Stores Inc is recognised as one of the renowned American multinational retailer operating successfully, since 1962. Being headquartered in United States, it operates in more than 15 countries in about 8,500 stores in the entire globe.
8 pages (2000 words) Assignment
Investment Analysis for the Okura Hotels and Resorts in Connection with Indian Market Entry
The basic motive of this project is to formulate a suitable competitive strategy for the company Okura Hotels and Resorts to enter the Indian market. It makes an analysis of the company and the services in offers. External environmental analysis of the hotel industry in India through PESTEL is provided, along with a SWOT analysis of the company.
16 pages (4000 words) Assignment
Entry into foreign market
The company recently plans to expand into Myanmar, formerly Burma. The reason behind choosing Myanmar is the business opportunity that it intends to provide the international companies entering the country for the
6 pages (1500 words) Assignment
OVERSEAS MARKET ENTRY ACTIONS
These targets can be duly measured in terms of accomplishing greater market share, enhancing profitability and most vitally gaining superior competitive position over chief business market competitors (Karami, 2012; Tyndall & et. al.,
10 pages (2500 words) Assignment
Dividends Policy of Vodafone
Secondly, dividends must be in form of real asset meaning dividend are most of the time paid in cash. Thirdly, shareholders receive the corporation dividends proportional to what they own in the corporation, thus
2 pages (500 words) Assignment
Get a custom paper written
by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT