Pepsi - Research Paper Example

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The next unit is PepsiCo Asia, Middle East, and Africa (MEA), that includes all snacks, beverages, and food businesses in the region. Lastly, there is Pepsi Europe that includes all snacks, beverages, and food businesses in Europe. The company units comprise of the six segments: AMEA, FLNA, LAF, QFNA, PAB, and Europe. Operations of the company are in United States, United Kingdom, Canada, Russia, and Mexico, with headquarters in Purchase, New York, in the US. Recent acquisitions by the company include complete acquisition of Pepsi Bottling Company in February 2010, and Mabel in Brazil (Mabel produces snacks, cookies, and crackers). Environmental Uncertain PepsiCo lacks vital information concerning the environment, specifically those elements with which the company interacts with like its stakeholders, the population, and others. The most crucial external factor that affects the company is competition from its rival, the Coca Cola Company. Other factors include economic force that incorporate economic cycles and inflation, political changes in its operation region, regulations changes, technology, and social changes. ...Show more


Company Description Pepsi Co. Inc is a multinational corporation with interests in non-carbonated and carbonated beverages, rice, oat, and grain-based snacks, food, and other products. PepsiCo formation was a result of a merger between Frito-Lay and Pepsi-Cola in 1965 (PepsiCo)…
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