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Internal Marketing - Essay Example

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Internal Marketing

The firm developed Interact suite of resources, which is a range of digital content, and tools used by teachers so as to conveniently utilize existing course material designed for students aged 11 to adult. The Interact Resources and Tools include the following: ("XSIQ" 2005)
These are digital sources that can be loaded onto school servers, intranets or loaded onto instructors' notebooks. To create a conducive learning environment for learners, the digital courses offered features 3-D models, animations, videos, revision activities and quizzes. These were designed in line with a variety of national and international standards for students. The Interact Subjects cover varied key learning areas such as Sciences, Mathematics, English and Literature, Core Humanities, Information Technology, Health and Physical Education and Business Studies.
The Course Creator is a tool used for editing to help teachers build digital lessons, lesson series or work units. With this program, educators are enabled to create, manipulate and publish multimedia enhanced learning materials. Moreover, teachers can revise or design new lessons based on their own materials or third party materials in a manner they deem appropriate.
The company released the Interact digital education product suite in Australia in 2000. ...Show more


In view of the assumed saturation in the domestic market for education content-development services, this paper explores the feasibility of exporting digital education products and services to a country in the Middle East region. It also provides an overview on the company, education product offered as well as the E-learning industry…
Author : zgerlach
Internal Marketing Essay essay example
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