Additionally, the study also discusses past research findings pertaining to the connection between education and creativity, particularly on how it contributed to success in business education. Moreover, the study will discuss the role of creativity in real life situations and the challenges of incorporating creativity within education with special emphasis on the business sector (Fasko, 2001, p.321).
The twenty-first century is an age of globalization, telecommunication and digitalization of various forms of technologies. Therefore, this rapidly changing world demands people to multi-task and have the relevant skills in order to adapt. People need to have the ability to be flexible and process information quickly and efficiently. To succeed in the twenty-first century workforce, it is important for an individual to have certain skills: for example, problems, solving, goal setting and creative thinking skills. According to Jeffrey and Woods (2003, p. 122), an education system can develop these skills by raising and encouraging creativity among students. Education can encourage flexibility, innovation and positive creative thinking among students.
Unfortunately, the education system in most institutions also contributes to avoidance of creativity among students. Despite the importance of formal education in the lives of people, most educational systems are failing to recognize the importance of developing creativity among the students. As Shaheen and Robinson (2010) argue, the education system is limiting the extent to which students can discover their creative potential. This is because creativity is not the main objective of the learning and assessment process in education. Most educational systems put more emphasis on the importance of meeting the objectives and goals of the school program but fail to address the importance of creativity among the