"Explain the changes in revenue and profit of your company that have occurred in recent years."

"Explain the changes in revenue and profit of your company that have occurred in recent years." Essay example
Masters
Essay
Finance & Accounting
Pages 4 (1004 words)
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FINANCIAL ANALYSIS ON REVENUE AND PROFITS Name: Tutor: Course: Date: Introduction In order to fully understand the basic commercial essentials of an organization, it is appropriate to conduct an objective fundamental analysis. This process entails evaluating financial elements of an organization in order to ascertain the overall financial health of that organization within a surrounding business environment…

Introduction

Based on the fact that the analysis serves the purpose of portraying financial health of a company, it means that we will focus on aspects of earnings. In this context, the two aspects which show earnings of an organization are revenue and profits. Paul and Krishna (2008) says that companies report earnings in terms of revenue and profit on a periodic basis. Through these earning reports, one can objectively know how much money a company makes, and predict corresponding amount of money that it will make in the foreseeable future. At this juncture, we will focus on a real company, ITV plc, which seeks to deliver growth through transformation of business strategies. ITV plc is a media company within the television broadcasting sector of communication industry. It deals with airing of news, advertisements and online broadcasting. In 2010, ITV adopted a transformation strategy meant to boost its financial status within a competitive business environment. This strategy strives to establish a balanced performance in all subsectors of the company’s business, including TV studios, Pay and Interactive business and online broadcasting. ITV wants to reap heavily from increasing opportunities resulting from changes in consumer behavior. ...
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