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Network Societies and the Implications for their Privacies
Journalism & Communication
Pages 6 (1506 words)
Network societies and the implications for their privacies Introduction In the last decade the use of various social networking sites or SNSs, have risen significantly. The SNSs are mainly used for socialising, where the users make new friends and reconnect with their old ones.
The popularity of the SNSs is quite evident when we find in a 2009 report, which stated that globally almost 38% internet users are a member of one or many of the SNSs, and maintain regular profiles in the social networking sites (Wray, Social Networking Booming with Doubling of Online Profiles, 2009). Facebook, at present is the most popular SNS, with a rise of nearly 86.1% in user percentage (ibid). One major characteristic of these SNSs is that the users can upload their personal data on these sites on a daily basis. As per the recent study made by OfCom in 2010, “Social networking accounts for nearly a quarter of all time spent on the internet (23 per cent compared to 9 per cent in 2007). This has been driven by the rapid growth of Facebook, which grew by 31 per cent. The average Facebook user spent 6 and 30 minutes on the site during May 2010,” (OfCom, Consumers spend almost half of their waking hours using media and communications, 2010. The 2008 OfCom report noted that an adult user, on an average, maintained his/her profile on around 1.6 SNSs, while enter their profiles at least once, every two days (OfCom, Social networking: a quantitative and qualitative research report into attitudes, behaviours & use, 2008). ...
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