Questionnaires were used to collect the data using the correlation design. The data was analyzed b use of tables and presented in a pie chart. Television, internet and the newspapers were widely used to transfer and get political information. Further research should be done to determine how politicians can clear their damaged images through political communication. A research should also be carried out to analyze how the political classes manipulate the channels of communication used in political communication to achieve their goals. People should also be able to choose the best channel of communication to ensure political success through political communication. Table of Contents Abstract 2 Table of Contents 3 Chapter one 5 1.0 Background information 5 1.1 Problem statement 6 1.2 Objectives of the study 6 1.3 Significance of the study 6 1.4 Limitations of the study 7 1.5 Theoretical framework 7 Chapter Two 7 2.0 Literature review 7 2.1 Political communication 7 2.2 Channels of communication 9 2.2.1. Television 10 2.2.2. Newspapers 10 2.2.3. Internet 10 2.2.4. Radio 11 2.2.5. Other channels of communication 11 Chapter Three 11 3.0 Research methodology and Design 11 3.1 Research design 11 3.2. Study location 12 3.3. Target population 12 3.4 Sample and the sampling procedures 12 3.5 Research instrument 12 3.6 Data collection methods 13 3.7 Data analysis 13 3.8 Data presentation 13 Chapter four: 13 4.0 Data Analysis 13 4.1 Data Analysis 13 Table 1: show the various channels of communication used in political communication, their use and the number of people the reach and the effects the have on the population. 13 Figure 2: A Pie Chart showing the percentages of the frequency of the channels used in political communication 14 Chapter five 15 5.0.Conclusion 15 6.0.Recommedations 15 References 16 Chapter one 1.0 Background information Graber (2005) argues that the study of political communication came into existences since the early days during the Aristotle’s rhetoric’s and politics written around 350 BC. Predictions have also been made that it could have started around 2,000 years. Political communication has it roots from communication and political science. It is concerned with the transfer of information and how this information influences the political world. It is mainly concerned with transfer of information during the political campaigns and the governments’ role in information technology, laws and regulations regarding communication policies and news broadcasting. In the modern day political communication addresses issues regarding power relationships, icons, the individual’s activities, political considerations as regards to the candidates and the symbolic structure of politics (McNair, 2003). The main goal of political communication is to pass a message that will influence the voters’ population. To be able to gauge their capabilities, political candidates are involved in the public debates where it is determined who has the power to endorse, allow proper distribution of resources, ability to make concrete decisions and has social standings just like in America. Information in political communication moves across among the political elites, from the public to the relevant people in [power and from the political class down to the public. Information is organized and passed on by the political actors such as the parties and other groups interested in the
Effects of Channels of Communication in Political Communication Name: Institution: Subject: Tutor: Date: Abstract The research report is about political communication which is the stud of how information is transferred from the political elites to the voters and vice versa…
The paper gives several definitions of Political ideology which prevail in today’s society are as follows: ideas which attribute a meticulous class or social group; progression of creation of signs, value and meaning in one’s social life; body of ideas which assist to legitimate a leading political power; false ideas which assist to legitimate a leading power ad so on.
Political development, which is neither irreversible nor linear, refers to the formation of such system in a society, which enhances the state’s ability to implement the laws and allocate the resources that are needed to run different matters of the government.
It should not be much surprising since local government and the state enmesh in the economy, social and demographic trend at all sectors and levels. State activities in this trends range from the high basics like staff employment to run the operations to the arcane like for telecommunication companies’ regulation (Esser 277).
Communication is a very important aspect of an individual’s life. Humans communicate with different people in every aspect of life. Individuals tend to hace both verbal communication as well as non verbak communication to state their messages to the concerned party.
Role of extroversion as characteristics of a political leader will be discussed in the paper. Analyzing political leadership from democratic political environment will also be an important part of this paper. In the final part, the researcher will recommend three key responsibilities of a political leader in order to ensure liberty and prosperity of his/her countrymen.
In fact in recent years, the impact of television in society has increasingly gained serious interest from various scholars (Berger 1), as its impact is felt in almost every home around the globe. Traditionally described as a small box usually resting in the living room, television has continued to captivate more and more people worldwide, gradually changing their views, beliefs, and lifestyles.
According to a comprehensive and large-scale study that has been conducted by the University of Michigan, the role of various dimensions in actually determining the extent to which the voter is influenced in his/her selection or choice of one candidate over the other is variable and dependent upon several elements (Campbell 67).
The corporate world has redefined the word “incredible” by taking it to a whole new level altogether. Their contribution to the enormous pace of the world is by no means small – their very existence is a symbol of the advanced times we live in. Marketing communications refer to a company's promotional activities, a key component of the "marketing mix".