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Journalism & Communication
Pages 12 (3012 words)
(Translating Culture Seen Exam) 3191 words Name: Tutor: Course: Date: University: Translating Culture Seen Exam #1 Globalization and Weakening of Local Cultural Identities Globalization can be considered as the spread of ideas, customs, institutions, and attitudes from a certain part of the world to the rest of the globe whereby the entire world uses a free market system…
Globalization is an overwhelming global trend drawing both positive and negative influences. One of the significant impacts of globalization on cultural identity lies in the spread of multinational corporations. This has been a significant driver of consumer culture and standardization of products and values.2 Globalization has been significant in propagating economic opportunity, elevating human rights, and enhancing access to information, technology, and goods and services to the people. Globalization has had a remarkable influence on the viability of locally made products and the people who take part in producing them.3 Local culture can be analyzed in terms of three dimensions. The first dimension relates to human relationship to nature and to life while the second dimension relates to symbols and rituals that aid people in structuring social relationships and building communities. Lastly, culture infers quest for ultimate meaning that avails goals and motivations. People make culture, and culture, in turn, makes people. Cultures keep on changing, and evolving, and the elements within any cultural identity reflect consumer choices. ...
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