The Connections Between Consumption, Identity, Taste And Style.

The Connections Between Consumption, Identity, Taste And Style. Essay example
Masters
Essay
Journalism & Communication
Pages 8 (2008 words)
Download 0
Consumption is the amount of a product that a consumer is willing and has the ability to purchase at a specific point in time. There is no guarantee that the product will be consumed at the specific point in time though. Products are classified according to their utility nature…

Introduction

Products are classified according to their utility nature. While some are consumable products, others are fixed products that cannot be consumed by the purchaser. Various reasons prompt people to acquire products. Some people purchase goods and services for basic use, others purchase as a means having fun while others simply purchase for show off. The various reasons why people buy what they buy are determined by different factors. Their level of income, the purpose in which the product will be put into, their social status and class as well as the economic conditions affecting them are all factors affecting people’s buying patterns. Evidently, there is a connection between consumption, identity, taste and style as portrayed by people’s purchasing patterns in the society. However, there are inherent factors in play that influence these phenomena in the society. These include consumers’ ability to buy as determined by their level of wealth, social status and economic status of the people as well as the prevailing status of the economy. This paper will look at the connection between people’s consumption habits in reference to the three habits. Additionally, the various factors influencing the people’s purchasing power will be discussed in the paper. The conclusion will prove that identity, taste and style come along with increased levels of consumption among the people. ...
Download paper
Not exactly what you need?

Related papers

Personal Identity in Facebook
As it has been stated, “A sociological approach to self and identity begins with the assumption that there is a reciprocal relationship between the self and society” (Stets & Burke n.d; p.1). In other words, one cannot define themselves without society. Personal identity is, therefore, who one is in relation to society. Such a society does not only exist in the physical world, but in the…
Links between Taste, Consumption and Social Class
In fact, it is clear that the views and the preferences of people in a particular social framework are aligned with the trends that the media have promoted within the specific area. It is in this context that the relationship between taste, consumption and social class would be evaluated. In the literature, different approaches have been used for highlighting the interaction between taste,…
An analysis on the foreign women's fashion magazines in China, and compare how do Chinese people appreciate Western magazines
Consumer Culture in China Davis (2005) conducted a qualitative study in which two groups of Chinese consumers in Shanghai were interviewed. The first group consisting of 51 men and women were interviewed in 1987 and the second group comprised of different Chinese consumers consisted for 46 men and women. The consumers were between the ages of 40 and 50. The interviews were open-ended and involved…
Media Imperialism The Impacts of Global Media on Local Cultures and Identities
Although it would be very difficult to believe that any of these views are absolutely right, but nevertheless globalization and its relationship with the media should not be ignored outright. Media plays a vital role in creating the link between the different cultures and works as the fastest mode of spreading the aspects of the world cultures. This may create good or bad impacts on the local…
The Impacts of Global Media on Local Cultures and Identities
Since the overall impact of globalization is diverse i.e. social, political, cultural, economic, media etc. therefore it may be relatively difficult to define globalization according to certain fixed parameters. Although it would be very difficult to believe that any of these views are absolutely right, but nevertheless globalization and its relationship with the media should not be ignored…
Choose a fashion style or a physical element of a particular style and consider how it signifies a social identity. Discuss the
This discussion will define in detail the punk fashion style to bring out the unique aspects that define and alienate it from just any other group. Punk is a subculture, mostly of youth with the characters of opposing government, hating authority, with extreme unique hairstyles and dressing, they have the hatred of big business, greatly oppose prejudice, amongst other qualities. They advocate most…
Identity analysis
This is something significant in that the difference is nothing more than just race and colour. Statistics constantly brings in the fact that women are more likely to be poor than men. In fact, women are more susceptible and more exposed to hunger because of the universal subordination and gender discrimination they contend with in education, healthcare, employment, and in controlling resources…