Essay sample - The Impact of Globalization, Deregulation and Neoliberalism on Media Diversity and Public Service Broadcasting

The Impact of Globalization, Deregulation and Neoliberalism on Media Diversity and Public Service Broadcasting Essay example
Masters
Essay
Journalism & Communication
Pages 8 (2008 words)
Download 0
The paper establishes the point that media companies have substantial socio-political and economic impact on the nation, as they emerge themselves into capitalistic trends in contemporary time. The proponent develops the idea that globalization, deregulation and neoliberalism have substantial impact on media diversity and public service broadcasting. …

Introduction

This essay approves that the media could stand as our eyes and ears because of their massive coverage all over the world. It therefore makes sense seeing them on a vast stretch of diversity. Their fast-pace proliferation was remarkably due to the dynamic effort of capitalists to engage in globalisation and even to further protect their welfare. Thus, this brings the birth of media deregulation and neoliberalism as a product of globalisation to guarantee further various economic advantages of media coverage and public service broadcasting on the part of both the service providers and the actual service users.
This report makes a conclusion that media diversity and public service broadcasting therefore have become commercialised with substantial socio-political impacts involved as far as the existence of globalisation, deregulation and neoliberalism are concerned. The work at hand shows how the proponent explores the impact of globalization, deregulation and neoliberalism on media diversity and public service broadcasting. The proponent found that there is a significant contribution of these trends to the actual socio-economic and political concerns of the nation and the consuming public and media service providers in general. The actual impact of globalisation, media deregulation and neoliberalism on media diversity and public service broadcasting contains a great part of the business aspect, particularly a portion of marketing concept, sociological concept, economic concept and political concept. Combining all of these would lead us to conclude further that international media companies have fundamental role to play on how globalisation, media deregulation and neoliberalism create impact on media diversity and public broadcasting. ...
Download paper
Not exactly what you need?

Related papers

cultural diversity in the media
Today, the popular mass media is abuzz with the depiction of diverse cultures, part of which is due to the blurring of geographical boundaries and the increasing socio-cultural changes in terms of population mix, on the other hand, it is due to the historical foundations which have influenced the representation of such cultural diversity in popular media. This paper on ‘Cultural diversity in the…
10 pages (2510 words)
Is Television-Broadcasting Policy Affected by Changing Media Technology?
In 1952, the first cable television network started in Ontario due to the development of improved television broadcasting and supply technologies like the cable television, the first domestic communications satellite (1972), Direct-to-home satellite (1995), Community antenna television (1961)and the over the air television (2000). In addition, there was the inception of mobile television…
10 pages (2510 words)
The impact of social media on public relations practice
Introduction There has been a significant change in the media landscape during the past couple of decades particularly due to the advent of social media which has singlehandedly revolutionized the concept of communication. The world of media and communications has taken giant strides towards development from its humble beginnings dominated largely by print media and radio broadcasts to the use of…
20 pages (5020 words)
In what ways have recent technological and institutional developments shaped public service broadcasting in the UK?
In UK, Ofcom regulates and controls PBS and it is obligatory for a radio or television group to fulfil certain specifications, in order to obtain a working license. PBS helps to “develop knowledge, broaden horizons and enable people to better understand themselves by better understanding the world and others” (World Radio and Television Council, Why public broadcasting? 2002). This form of…
7 pages (1757 words)
Public Service Broadcasting and the Unique Way by which the BBC Funding Impact
Generally, journalism refers to the science of gathering and analyzing information that generates some kind of significance from the public (Hodkison, 2011:39). The BBC Company stands as the pioneer of public service broadcasting systems in the world. Other countries systems gain expertise and knowledge from the analysis of the service’s past and its development to its current statue. This paper…
10 pages (2510 words)
Sociology of Mass Communication: "Theses on Media Deregulation"
The author’s concern for the public’s right is obvious; yet, it is indeed evident that McChesney’s perspective on the issue appears to be on the more ideal side of the spectrum and rather living in the traditional part of the history. According to McChesney, any form of market regulation is highly-dependent on government laws and policies. He also mentioned furthermore that public policy is…
The impact of social media on public relations profession worldwide
Public relation main priority is to provide goodwill to induce the public perception towards them (Noor & Hendricks, 2012). It is estimated that the number of individuals using the social media has been increasing over the years and that in the year 2012; the number was 1.43 billion people. Before the advent of social media, usernets were being used as alternatives of social media. They were first…
10 pages (2510 words)