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Heritage Management : Case study Glamis Castle - Essay Example

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Masters
Essay
Management
Pages 16 (4016 words)

Summary

This paper analyzes the concept of heritage management in relation the case study of the Glamis Castle. The castle should enhance the future conservation, promotion and public enjoyment of the Glamis Castle to continue receiving increasing numbers of visitors and to improve customer satisfaction. …

Extract of sample
Heritage Management : Case study Glamis Castle

The intention of this study is tourism as a key industry that has significant effects on the global economy. For many individuals it is about having fun while for governments it is necessary for job creation and foreign exchange. Countries with a stable international image draw increasing numbers of tourists as individuals are concerned with the ambience of the location as expressed by Baum. Political regimes are indirectly reinforced by tourism, therefore, tourism aids in international support of government policies according to Baum. Tourism is well established in the UK owing to its rich heritage. British governments use tourism as an instrument of social and political leverage. Over the years, leisure and recreational policies have been employed to alleviate the problem of large scale unemployment. Kriyaki states that there needs to be cooperation amongst the stakeholders to improve the tourism sector. The need for applied ethics in the tourism industry has grown immensely in the recent times due to increasing consumer awareness and empowerment as stated by Fennel. Businesses in the tourism industry have responded to the heightened awareness in ethics by developing codes of ethics. Tourism is viewed as a profit- making service industry and as a tool to foster ecological awareness. This explains why it has keen interest in ethical business policies and educational practices. Consequently, the application and implementation of the codes of ethics has a positive impact on the tourism industry. ...
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