Video Business Case Report on acQuire Technology Solutions - Case 2

Video Business Case Report on acQuire Technology Solutions - Case 2 Case Study example
Undergraduate
Case Study
Marketing
Pages 8 (2008 words)
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Video Business Case Report on acQuire Technology Solutions - Case 2 Executive summary The financial breakdown of the largest and most financial institutions in the developed countries of Europe and North America has been of great importance for the international business platform…

Introduction

The paper provides the best alternative that the organization might adopt in order to deal with a situation of weak financial position in future. It is important for the organization to maintain a good customer relationship and upgrade itself with the technological developments taking place in the international market. The most important decision for the concerned organization is that of following a strategy of combining its pricing and marketing strategies in order to improve financial position of the company. The strategy has been recommended with the aim of helping the company to increase its total revenue and also its share in the world market. Introduction The major causes of the financial crisis are manipulations of the financial statements of companies, deficiencies in risk management, high leverage, lack of secured lending in the derivatives market and ineffective management (Bernanke 2010; Gramley 2013). All these led to the development of weak crisis-management capabilities by the companies (Friedman 2011, 98). As a result of the crisis, most of the open economies in the world have been the victims of recession and the companies operating multinationally are struggling to fight the effects of recession. This paper presents a report on a particular issue currently faced by a company named ‘acQuire Technology Solutions’. ...
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