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Marketing Research for Yelp in the Brazilian Market. - Term Paper Example
The following proposal represents the understanding of the project we have acquired so far. The purpose of the proposal is to provide you an understanding regarding the work to be carried out and the manner in which it would be carried out…
If you feel that any of the steps mentioned in the proposal contradict with your expectations, kindly notify us so that we may be able to make the relevant modification on a timely basis.
Yelp is planning to provide its services to the Brazilian users regarding Brazilian markets and this research report would assist Yelp in initiating its operations in Brazil. The research report would include a comprehensive study of various factors that will help the organization understand the manner in which Brazilian businesses operate and the ways in which it can engage the Brazilian users.
The purpose of this research is to ensure whether it would be feasible for Yelp to start operating in Brazil. The research report would provide the factors that are responsible for the success of Yelp in other territories and an analysis of the fact whether those factors would be feasible in Brazil. The findings of the research report would assist Yelp in understanding the environment of Brazilian markets and modifying its strategy for entering in the Brazilian market accordingly.